The Future of Media — by Chris Brogan

Also see:

The future of business: choosing the industries that will prosper in the decade ahead — from Trends in the Living Networks by Ross Dawson (emphasis via DSC)

The key point here is that the boundaries of industries are blurring to such an extent that it is essentially meaningless to think about an industry as defined today and wonder whether it will get bigger or smaller. If you are currently in a particular industry or looking to enter it, if you are not doing something quite different in 10 years from now, you will probably be out of business. You need to be following value, not thinking within industry boundaries.

I said almost exactly the same things recently to another journalist who was trying to get me to tell businesspeople what they should do. Rather than looking for the answers from someone else, entrepreneurs need to be trend watchers and futurists themselves, looking around, thinking about the implications, and acting on the trends they can see.

That said, tomorrow I will share my views on industries that are likely to prosper in the decade ahead.

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What trends really matter? Rob Reynolds presentation -- 2-9-11

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This is a presentation prepared for the “What College Students Think: Making Information Pay for Higher Ed Publishing” conference sponsored by the Book Industry Study Group on February 9.

News Journalism Online: A Future Guide To Key Trends And Predictions — from masternewmedia.org by Robin Good, Daniele Bazzano and Elia Lombardi

What are the key trends influencing the future of news media and online journalism? Are the news being commoditized and used as a free-marketing vehicle to sell higher-value premium content, or are we going to see more and more news sources finding ways to charge for their previously free information services?

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Better than free: How value is generated in a free copy world

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Brief summary/notes from DSC:
Per Kevin Kelly (Feb 2011), the future is about 6 verbs:

  1. Screening — we are moving from being “people of the book” to “people of the screen”
  2. Interacting
  3. Sharing
  4. Accessing — not owning
  5. Flowing — streams/flows of data and information, tags, clouds, not pages, real time, always on (24x7x3765), everywhere, no sense of being completed, feeds, flows of data, books will operate in this same environment
  6. Generating — not copying; pressure on things to become free; value is in things that cannot be copied (easily or cheaply). We want “easy to pay for but hard to copy”; things such as:
  • immediacy
  • personalization
  • authentication
  • findability
  • embodiment
  • interpretation
  • accessibility
  • attention

Originally from — and see:

  • Gerd Leonhard at the Futures Agency.com
  • …and with thanks to O’Reilly for publishing this!

2020 Workplace — from Harold Jarche

In The 2020 Workplace, Jeanne Meister & Karie Willyerd make 20 predictions at the end of the book. William Gibson said, “the future is already here –  it’s just not very evenly distributed.” Here are my thoughts on where we are with some of these predictions…

Educause: The Changing Landscape of Higher Education— by David Staley and Dennis Trinkle
The authors identify ten fissures in the landscape that are creating areas of potentially tectonic change.

Elementary, my dear Watson: Jeopardy computer offers insight into human cognition — from Sentient Developments by George Dvorsky

Also see:

  1. Massive parallelism:
    Exploit massive parallelism in the consideration of multiple interpretations and hypotheses.
  2. Many experts:
    Facilitate the integration, application and con-textual evaluation of a wide range of loosely coupled probabilistic question and content analytics.
  3. Pervasive confidence estimation:
    No single component commits to an answer; all components produce features and associated confidences, scoring different question and contentinterpretations. An underlying confidence processing substratelearns how to stack and combine the scores.
  4. Integrate shallow and deep knowledge:
    Balance the use of strict semantics and shallow semantics, leveraging many loosely formed ontologies.

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IBM's Watson -- incredible AI!

Great animated summary of the book, "Teaching 2030"
From TeachMoore blog by Renee Moore

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Addendum (2/12/11) — also see:

Toyota iWall –by Justin Micklish; originally from Interactive Multimedia Technology blog
and
“Reality Touchscreen” is 10 meters long, accepts 100 touch inputs — from CrunchGear; by some students at the University of Groningen in the Netherlands

WorldFuture 2011: Moving from Vision to Action

Also see:

The WFS Education Summit and Preconference Courses (below) are a terrific way to acquire futuring tools in a concentrated learning environment. Whether you are a seasoned futurist or just getting started in developing the art and skill of long-range vision, you will find a program to meet your needs.

The courses outlined below are extra-fee events that will be offered July 7-8, just prior to the WFS annual conference, WorldFuture 2011: Moving from Vision to Action, to be held July 8-10, in Vancouver.

Education Summit – Education and the New Norm
Presentations are now being solicited for “Education and the New Normal,” where educators and futurists will address the multiple challenges confronting the institutions dedicated to preparing tomorrow’s leaders for a dramatically changing world. The focus on the “new” embraces all the forces of change impacting learners and teachers, including new technologies, new demographic realities, new economic necessities, new environmental imperatives, and new political perspectives.

Introduction to Futures Studies
Six Thinking Hats: de Bono’s Tool for Creative and Critical Thinking
Get a Life: Futures Simulation Tool for Career Planning
Whole Systems Governance: The New Cognitive Work of Leadership
Wiser Futures: Using Futures Tools to Better Understand and Create the Future
Bridging the Great Divides: A Spiral Dynamics Workshop on Cultural Integration, Global Cohesion, and Our Multiple Futures
Foresight Educators Boot Camp
The Power of the Long-Term Perspective

What television is *really* becoming — by Philip Leigh at Inside Digital Media, Inc.

Excerpts:

Nicholas Negroponte who founded MIT’s Media Lab correctly put it sixteen years ago when he wrote in Being Digital “…the future open-architecture television is the personal computer, period.”

Televisions will become giant windows into the Internet Cloud. They’ll transform into electronic hearths through which family members gather to remotely share communications and social experiences as much as to watch videos. In addition to watching “TV” shows and movies, they’ll use future televisions for video phone calls, FaceBook updates, news feeds, interactive gaming, and knowledge quests within the nearly infinite mind of the Internet. Moreover, such features will augment one another. For example, FaceBook socializing will alert us to new videos our friends are watching.

The television-as-Internet-window will ultimately have a more intuitive interface. It’s likely to provide a combination of icon-apps as well as Internet browsing. Although the man-machine interface will continue to offer a mouse-and-keyboard for a while we’ll also use a gesture sensitive interface like Microsoft Kinect demonstrated in this video.

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The Futures Agency: Why explore the future?

The Futures Agency: Why explore the future?

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7 Ways to Spot Tomorrow’s Trends Today — from the World Future Society’s Forecasts for the Next 25 Years

In the more than 40 years since the World Future Society was founded, futurists have developed a range of techniques to study the future. Here are a few techniques futurist use to spot new opportunities and potential problems. These methods give individuals and organizations an edge to help them succeed in a fast-changing world:

  1. Scan the Media to Identify Trends—Futurists often conduct an ongoing and systematic surveys of news media and research institutes. These surveys help spot significant trends and technology breakthroughs. Futurists call this environmental scanning.
  2. Analyze and Extrapolate Trends—After the trends are identified, the next step is to plot the trends to show their direction and development into the future. Trend analysis and extrapolation can show the nature, causes, speed, and potential impacts of trends.
  3. Develop Scenarios—Futurists often describe the future development of a trend, a strategy, or a wild-card event in story form. These scenarios can paint a vivid picture that can help you visualize possible future developments and show how you can prepare effectively for future risks and opportunities. Scenarios help you to blend what you know about the future with imagination about the uncertain. Scenarios help you move from dreaming to planning and then to accomplishment.
  4. Ask Groups of Experts—Futurists also conduct “Delphi Polls” which are carefully structured surveys of experts. Polling a wide range of experts in a given field can yield accurate forecasts and suggestions for action.
  5. Use Computer Modeling—Futurists often use computer models to simulate the behavior of a complex system under a variety of conditions. For example, a model of the U.S. economy might show the effects of a 10 percent increase in taxes.
  6. Explore Possibilities with Simulations—Futurists create simulations of a real-world situations by means of humans playing different roles. For example, in war games, generals test out tactics they may later use on the battlefield, or corporate executives can explore the possible results of competitive strategies.
  7. Create the Vision—Futurists help organizations and individuals systematically develop visions of a desirable future. Visioning creates the big picture of the possibilities and prepares the way for goal setting and planning.
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