Doubts About Value Are Deterring College Enrollment — from insidehighered.com by Jessica Blake Survey data suggests that prospective learners are being dissuaded from college by skepticism about whether degrees are worth the time and money.
Enrollment has been declining in higher education for more than a decade, and the most common explanations in recent years have been lingering effects of the pandemic and a looming demographic cliff expected to shrink the number of traditional-age college students. But new research suggests that public doubts about the value of a college degree are a key contributor.
The study—conducted by Edge Research, a marketing research firm, and HCM Strategists, a public policy and advocacy consulting firm with funding from the Bill & Melinda Gates Foundation—uses focus groups and parallel national surveys of current high school students and of adults who decided to leave college or who didn’t go at all to link the value proposition of a college degree and Americans’ behaviors after high school.
“At the end of the day, higher education has a lot of work to do to convince these audiences of its value,” said Terrell Dunn, an HCM consultant.
When college students think about quitting, it’s most likely because of mental health strain or stress.
That’s according to the recent data from the “State of Higher Education Study,” conducted by the analytics company Gallup and the private foundation Lumina.
Consider Coursera Inc., the most prominent survivor of that early edtech hype. It’s now a public company, with a hefty $2.3 billion valuation. Finally, 12 years after it was founded — by, incidentally, another Google veteran in Andrew Ng — it’s set to report its first profit this year, according to analyst estimates. And the enterprise business is considerably more profitable, enjoying a 68% gross margin in 2023, compared to the consumer business’s 53% margin.
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Figuring out the right match between training and utility is how several business schools seem to have developed successful online courses — which they are charging top dollar for. They’re in close contact with the sort of large corporations who hire their graduates, giving them a more intimate understanding of what those businesses seek.
Harvard Business School is one example. It made $74 million from online courses in fiscal 2022, the most recent year for whichdata is available.
1,444
The number of students who were enrolled at Notre Dame College in fall 2022, down 37% from 2014. The Roman Catholic college recently said it would close after the spring term, citing declining enrollment, along with rising costs and significant debt.
28
The number of academic programs that Valparaiso University may eliminate. Eric Johnson, the Indiana institution’s provost, said it offers too many majors, minors and graduate degrees in relation to its enrollment.
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A couple of other items re: higher education that caught my eye were:
University administrators see the need to implement education technology in their classrooms but are at a loss regarding how to do so, according to a new report.
The College Innovation Network released its first CIN Administrator EdTech survey today, which revealed that more than half (53 percent) of the 214 administrators surveyed do not feel extremely confident in choosing effective ed-tech products for their institutions.
“While administrators are excited about offering new ed-tech tools, they are lacking knowledge and data to help them make informed decisions that benefit students and faculty,” Omid Fotuhi, director of learning and innovation at WGU Labs, which funds the network, saidin a statement.
From DSC: I always appreciated our cross-disciplinary team at Calvin (then College). As we looked at enhancing our learning spaces, we had input from the Teaching & Learning Group, IT, A/V, the academic side of the house, and facilities. It was definitely a team-based approach. (As I think about it, it would have been helpful to have more channels for student feedback as well.)
Optionality. In my keynote, I pointed out that the academic calendar and credit hour in higher ed are like “shelf space” on the old television schedule that has been upended by streaming. In much the same way, we need similar optionality to meet the challenges of higher ed right now: in how students access learning (in-person, hybrid, online) to credentials (certificates, degrees) to how those experiences stack together for lifelong learning.
Culture in institutions. The common thread throughout the conference was how the culture of institutions (both universities and governments) need to change so our structures and practices can evolve. Too many people in higher ed right now are employing a scarcity mindset and seeing every change as a zero-sum game. If you’re not happy about the present, as many attendees suggested you’re not going to be excited about the future.
The market continues to be a matter of Canvas and Brightspace winning new accounts, Anthology Bb Learn and Moodle losing accounts, with more variety for smaller institutions.
Canvas has further consolidated its position as the market leader in North America, with 41% of the market share. Blackboard fell from 18% of the market share to 17%. Moodle has plateaued at 16% while Brightspace increased to 16%. As a reminder, we have removed Open LMS from the Moodle market share.
Populi LMS (3%), Open LMS (3%), Sakai (2%), and Schoology (1%) round out the remainder of the market, with 1% of the market going to Other.
As always, market share is very much a story of size, type of institution (public or private), and control. The numbers above refer to the market take as a whole, but if we start to drill down to different sizes and types of institution, we get very different market dynamics.
1. AI already plays a central part in the instructional design process A whopping 95.3% of the instructional designers interviewed said they use AI in their day to day work. Those who don’t use AI cite access or permission issues as the primary reason that they haven’t integrated AI into their process.
2. AI is predominantly used at the design and development stages of the instructional design process
When mapped to the ADDIE process, the breakdown of use cases goes as follows:
Analysis: 5.5% of use cases
Design: 32.1%
Development: 53.2%
Implementation: 1.8%
Evaluation: 7.3%
Speaking of AI in our learning ecosystems, also see:
The majority of educators expect use of artificial intelligence tools will increase in their school or district over the next year, according to an EdWeek Research Center survey.
Applying Multimodal AI to L&D — from learningguild.com by Sarah Clark We’re just starting to see Multimodal AI systems hit the spotlight. Unlike the text-based and image-generation AI tools we’ve seen before, multimodal systems can absorb and generate content in multiple formats – text, image, video, audio, etc.
Most people enroll in college because they believe it will help them secure a good job and open the door to economic opportunity. In “Talent Disrupted,” a new and updated version of the 2018 report, “The Permanent Detour,” Strada Institute for the Future of Work and The Burning Glass Institute show that a college degree is not always a guarantee of labor market success.
Using a combination of online career histories of tens of millions of graduates, as well as census microdata for millions of graduates, the report offers a comprehensive picture of how college graduates fare in the job market over their first decade of employment after college.
The report shows that only about half of bachelor’s degree graduates secure employment in a college-level job within a year of graduation.
Roughly half of college graduates end up in jobs where their degrees aren’t needed, and that underemployment has lasting implications for workers’ earnings and career paths.
That is the key finding of a new study tracking the career paths of more than 10 million people who entered the job market over the past decade. It suggests that the number of graduates in jobs that don’t make use of their skills or credentials—52%—is greater than previously thought, and underscores the lasting importance of that first job after graduation.
In fact a slew of research over the past two decades has found that teaching online makes professors better teachers in their classrooms, so much so that one 2009 study recommended that “faculty should be trained in distance education methods and technologies and should be encouraged to use those methods back in the classroom.”
It’s a message I’ve been arguing for a while. But now that so many educators and students have had direct experience with online formats, it’s a narrative that seems to be sinking in.
Now is the time to fully embrace how physical classrooms can be improved by online techniques.
When professors teaching face-to-face adopt online pedagogy, the classroom is transformed into a “blended” experience, moving from conventional to active learning. And that helps students turn from passive to engaged participants in their own intellectual excursions.
My colleagues and I at the Center for Excellence in Teaching and Learning (CETL) have been reading and discussing Mary C. Wright’s new book Centers for Teaching and Learning: The New Landscape in Higher Education (Johns Hopkins University Press, 2023). Wright identified all the centers for teaching and learning (CTLs) in the United States and then did a content analysis of their websites to see what they were all about. For someone like me, who has spent his career working in CTLs, Wright’s work is a fascinating look at my own field and how it represents itself through mission statements, listings of programs and services, and annual reports.
Last month, I discussed a GPT that I had created around enhancing prompts. Since then, I have been actively using my Prompt Enhancer GPT to much more effective outputs. Last week, I did a series of mini-talks on generative AI in different parts of higher education (faculty development, human resources, grants, executive leadership, etc) and structured it as “5 tips”. I included a final bonus tip in all of them—a tip that I heard from many afterwards was probably the most useful tip—especially because you can only access the Prompt Enhancer GPT if you are paying for ChatGPT.
Effectively integrating generative AI into higher education requires policy development, cross-functional engagement, ethical principles, risk assessments, collaboration with other institutions, and an exploration of diverse use cases.
Creating Guidelines for the Use of Gen AI Across Campus— from campustechnology.com by Rhea Kelly The University of Kentucky has taken a transdisciplinary approach to developing guidelines and recommendations around generative AI, incorporating input from stakeholders across all areas of the institution. Here, the director of UK’s Center for the Enhancement of Learning and Teaching breaks down the structure and thinking behind that process.
That resulted in a set of instructional guidelines that we released in August of 2023 and updated in December of 2023. We’re also looking at guidelines for researchers at UK, and we’re currently in the process of working with our colleagues in the healthcare enterprise, UK Healthcare, to comb through the additional complexities of this technology in clinical care and to offer guidance and recommendations around those issues.
My experiences match with the results of the above studies. The second study cited above found that 83% of those students who haven’t used AI tools are “not interested in using them,” so it is no surprise that many students have little awareness of their nature. The third study cited above found that, “apart from 12% of students identifying as daily users,” most students’ use cases were “relatively unsophisticated” like summarizing or paraphrasing text.
For those of us in the AI-curious bubble, we need to continually work to stay current, but we also need to recognize that what we take to be “common knowledge” is far from common outside of the bubble.
Despite general familiarity, however, technical knowledge shouldn’t be assumed for district leaders or others in the school community. For instance, it’s critical that any materials related to AI not be written in “techy talk” so they can be clearly understood, said Ann McMullan, project director for the Consortium for School Networking’s EmpowerED Superintendents Initiative.
To that end, CoSN, a nonprofit that promotes technological innovation in K-12, has released an array of AI resources to help superintendents stay ahead of the curve, including a one-page explainer that details definitions and guidelines to keep in mind as schools work with the emerging technology.
Affordability and Microcredentials — from the-job.beehiiv.com by Paul Fain Cutting costs for short-term credentials with course sharing and, perhaps, federal money.
‘Bespoke, e-Commerce-Enabled Storefronts’
Demand for nondegree credentials has risen. But it can be expensive and tricky for colleges to create their own workforce-relevant courses and certifications. Homegrown microcredentials also may be more likely to fall flat with students and employers, particularly in competition with professional certificates from big brands like Salesforce or AWS.
Acadeum, an online course-sharing company, is betting that a networked marketplace will be a better option for its 460 college and university partners, which include a growing number of community colleges. Beginning last month, those colleges can tap into 380+ online certificates, certifications, and skills-training courses.
“Skills Marketplace lowers the barrier of entry for institutions to self-select only the certifications that align their program offerings to meet student and workforce demand,” says David Daniels, Acadeum’s president and CEO.
Text to video via OpenAI’s Sora. (I had taken this screenshot on the 15th, but am posting it now.)
We’re teaching AI to understand and simulate the physical world in motion, with the goal of training models that help people solve problems that require real-world interaction.
Introducing Sora, our text-to-video model. Sora can generate videos up to a minute long while maintaining visual quality and adherence to the user’s prompt.
At the University of Pennsylvania, undergraduate students in its school of engineering will soon be able to study for a bachelor of science degree in artificial intelligence.
What can one do with an AI degree? The University of Pennsylvania says students will be able to apply the skills they learn in school to build responsible AI tools, develop materials for emerging chips and hardware, and create AI-driven breakthroughs in healthcare through new antibiotics, among other things.
Google on Monday announced plans to help train people in Europe with skills in artificial intelligence, the latest tech giant to invest in preparing workers and economies amid the disruption brought on by technologies they are racing to develop.
The acceleration of AI deployments has gotten so absurdly out of hand that a draft post I started a week ago about a new development is now out of date.
… The Pace is Out of Control
A mere week since Ultra 1.0’s announcement, Google has now introduced us to Ultra 1.5, a model they are clearly positioning to be the leader in the field. Here is the full technical report for Gemini Ultra 1.5, and what it can do is stunning.
[St. Louis, MO, February 14, 2024] – In a bold move that counters the conventions of more traditional schools, Maryville University has unveiled a substantial $21 million multi-year investment in artificial intelligence (AI) and cutting-edge technologies. This groundbreaking initiative is set to transform the higher education experience to be powered by the latest technology to support student success and a five-star experience for thousands of students both on-campus and online.
“The world is adapting to seismic shifts from generative AI,” says Luben Pampoulov, Partner at GSV Ventures. “AI co-pilots, AI tutors, AI content generators—AI is ubiquitous, and differentiation is increasingly critical. This is an impressive group of EdTech companies that are leveraging AI and driving positive outcomes for learners and society.”
Workforce Learning comprises 34% of the list, K-12 29%, Higher Education 24%, Adult Consumer Learning 10%, and Early Childhood 3%. Additionally, 21% of the companies stretch across two or more “Pre-K to Gray” categories. A broader move towards profitability is also evident: the collective gross and EBITDA margin score of the 2024 cohort increased 5% compared to 2023.
Selected from 2,000+ companies around the world based on revenue scale, revenue growth, user reach, geographic diversification, and margin profile, this impressive group is reaching an estimated 3 billion people and generating an estimated $23 billion in revenue.
Students at the University of Nottingham will be learning through a dedicated VR classroom, enabling remote viewing and teaching for students and lecturers.
Based in the university’s Engineering Science and Learning Centre (ELSC), this classroom, believed to be the first in the UK to use a dedicated VR classroom, using 40 VR headsets, 35 of which are tethered overhead to individual PCs, with five available as traditional, desk-based systems with display screens.
I admit that I was excited to see this article and I congratulate the University of Nottingham on their vision here. I hope that they can introduce more use cases and applications to provide evidence of VR’s headway.
As I look at virtual reality…
On the plus side, I’ve spoken with people who love to use their VR-based headsets for fun workouts/exercises. I’ve witnessed the sweat, so I know that’s true. And I believe there is value in having the ability to walk through museums that one can’t afford to get to. And I’m sure that the gamers have found some incredibly entertaining competitions out there. The experience of being immersed can be highly engaging. So there are some niche use cases for sure.
But on the negative side, the technologies surrounding VR haven’t progressed as much as I thought they would have by now. For example, I’m disappointed Apple’s taken so long to put a product out there, and I don’t want to invest $3500 in their new product. From the reviews and items on social media that I’ve seen, the reception is lukewarm. At the most basic level, I’m not sure people want to wear a headset for more than a few minutes.
So overall, I’d like to see more use cases and less nausea.
Why are we doing this work? Over the past two years, the U.S. Department of Education has been committed to maintaining an ongoing conversation with educators, students, researchers, developers — and the educational community at large — related to the continuous progress of Artificial Intelligence (AI) development and its implications for teaching and learning.
Many educators are seeking resources clarifying what AI is and how it will impact their work and their students. Similarly, developers of educational technology (“edtech”) products seek guidance on what guardrails exist that can support their efforts. After the release of our May 2023 report Artificial Intelligence and the Future of Teaching and Learning, we heard the desire for more.
Moving from reaction to action, higher education stakeholders are currently exploring the opportunities afforded by AI for teaching, learning, and work while maintaining a sense of caution for the vast array of risks AI-powered technologies pose. To aid in these efforts, we present this inaugural EDUCAUSE AI Landscape Study, in which we summarize the higher education community’s current sentiments and experiences related to strategic planning and readiness, policies and procedures, workforce, and the future of AI in higher education.
Educational administrators should not worry about every AI development, but should, instead focus on the big picture, as those big picture changes will change the entire world and the educational system.
AI and related technologies (robotics, synthetic biology, and brain-computer interfaces) will continue to impact society and the entire educational system over the next 10 years. This impact on the system will be greater than anything that has happened over the last 100 years, including COVID-19, as COVID-19 eventually ended and the disruptive force of these technologies will only continue to develop.
AI is the bull in the China Shop, redefining the world and the educational system. Students writing a paper with AI is barely a poke in the educational world relative to what is starting to happen (active AI teachers and tutors; AI assessment; AI glasses; immersive learning environments; young students able to start their own business with AI tools; AIs replacing and changing jobs; deep voice and video fakes; intelligence leveling; individualized instruction; interactive and highly intelligent computers; computers that can act autonomously; and more).