BII REPORT: Here’s why the “second screen” industry is set to explode — BusinessInsider.com

BII REPORT: Here’s why the “second screen” industry is set to explode — BusinessInsider.com

Excerpt:

Here’s why the second screen industry will ultimately succeed:

  • Usage is growing rapidly
  • And mass acceptance isn’t even necessary
  • Second screen isn’t really a new activity
  • Second screen apps and sites are bridges

 

From DSC:
As this article alludes to, I wouldn’t rule the living room out in terms of where interactive, multimedia-based, educationally-related, second screen-based applications will turn up (apps backed up by data mining, AI, and opportunities for social learning). This area is poised for some serious growth. 

 

The Living [Class] Room -- by Daniel Christian -- July 2012 -- a second device used in conjunction with a Smart/Connected TV

 

My reflections on “MOOCs of Hazard” – a well-thought out, balanced article by Andrew Delbanco


From DSC: Below are my reflections on MOOCs of Hazard — from newrepublic.com by Andrew Delbanco — who asks:  Will online education dampen the college experience? Yes. Will it be worth it? Well…


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While I’m not sure that I agree with the idea that online education will dampen the college experience — and while I could point to some amazing capabilities that online education brings to the table in terms of true global exchanges — I’ll instead focus my comments on the following items:

 

1) Massively Open Online Courses (MOOCs) are recent experiments — ones that will continue to change/morph into something else.
They are half-baked at best, but they should not be taken lightly. Christensen, Horn, Johnson are spot on with their theories of disruption here, especially as they relate to innovations occurring within the virtual/digital realm.  For example, the technologies behind IBM’s Watson could be mixed into the list of ingredients that will be used to develop MOOCs in the future.  It would be a very powerful, effective MOOC indeed if you could get the following parties/functionalities to the table:

  • IBM — to provide Watson like auto-curation/filtering capabilities, artificial intelligence (AI) capabilities, as well as data mining/learning analytics expertise, joined by
  • Several highly-creative firms from the film/media/novel/storytelling industry, who would be further joined by
  • Experts from Human Computer Interaction (HCI)/user interface/user experience design teams, who would be further joined by
  • Programmers and interaction specialists from educational gaming endeavors (and from those who can design simulations), joined by
  • Instructional designers, joined by
  • The appropriate Subject Matter Experts who can be reached by the students as necessary, joined by
  • Those skilled in research and library services, joined by
  • Legal experts to assist with copyright issues, joined by
  • Other specialists in mobile learning,  3D, web development, database administration, animation, graphic design, musicians, etc.

It won’t be long before this type of powerful team gets pulled together — from some organizations(s) with deep pockets — and the content is interacted with and presented to us within our living rooms via connected/Smart TVs and via second screen devices/applications.

2) The benefits of MOOCs
  • For colleges/universities:
    • MOOCs offer some serious marketing horsepower (rather than sound pedagogical tools, at this point in time at least)
    • They are forcing higher ed to become much more innovative
    • They provide great opportunities to build one’s personalized learning networks, as they bring forth those colleagues who are interested in topic A, B, or C
    • They move us closer to team-based content creation and delivery
      .
  • For students:
    • They offer a much less expensive option to go exploring disciplines for themselves…to see if they enjoy (and/or are gifted in) topic A, B or C
    • They provide great opportunities to build one’s personalized learning networks, as they bring forth those colleagues who are interested in topic A, B, or C
    • They provide a chance to see what it’s like to learn about something in a digital/virtual manner

3)  The drawbacks of MOOCs:
  • MOOCs are not nearly the same thing as what has come to be known as “online learning” — at least in the higher ed industry. MOOCs do not yet offer what more “traditional” (can I say that?) online learning provides: Far more support and pedagogical/instructional design, instructor presence and dialog, student academic support services, advising, more student-to-student and student-to-faculty interaction, etc.
    .
  • MOOCs are like drinking from a firehose — there are too many blogs/RSS feeds, twitter feeds, websites, and other resources to review.

4) It would be wise for all of us to be involved with such experiments and have at least a subset of one’s college or university become much more nimble/responsive.

 

Also see:

My thoughts on the future of higher education -- March 2013 by Daniel Christian

 

Also, the PDF file of this article is here.

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From DSC:
Though the title of this article I wrote says 10 years, it may be more or less (and given the pace of change, I would lean towards sooner rather than later).  

If you haven’t read Christensen’s/Horn’s/Johnson’s work re: disruption — such as Disrupting Class and/or The Innovator’s Dilemma — it would be worth your time to do so. They are right on the mark. What they have been asserting is happening within higher education.  The article briefly addresses face-to-face learning and hybrid learning as well.  Readers of this blog will know that I have been pressing for higher ed to reinvent itself in order to stay relevant. There is danger in the status quo, especially when the conversation continues to move away from traditional higher education.

See other perspectives out at evoLLLution.com as well.

 

 

Items re: multi-screen media — eventually this trend/convergence enables “Learning from the Living [Class] Room”

PayWizard launches first dedicated payment and subscriber management solution for TV and media industry — from PayWizard

Excerpt:

London, 21 February 2013 – PayWizard, specialists in payment and subscription management, has launched the TV and media industry’s first dedicated, end to end payment and subscription solution. The integrated solution brings together a strong heritage in the Pay-TV market with a deep understanding of the challenges TV operators and media companies face in monetising the multiplatform world.

Using its award-winning modular Payment and Subscription platform, PayWizard combines payment processing, intelligent subscriber management technology and real-time customer service operations to tailor-make solutions that enhance the consumer experience across all screens.

With 16.8 billion video-enabled devices set to be in the global marketplace by 2015, content owners are facing the challenge of enhancing existing services while creating compelling experiences that embrace new routes to market. PayWizard’s comprehensive set of products and services has enabled clients, such as the UK’s biggest commercial broadcaster, ITV, to address these commercial challenges by enabling new monetisation strategies to drive revenue and profitability.

 

Also see:

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ConnectedTVSummit-London-2013

 

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Nagra-Kudelskidotcom-March2013

 

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civolution-march2013

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Also see:

 

From DSC:
See the categories listed above for the items/topics/disciplines/trends that are relevant here.

 

Addendum:

Check this out!

Massive Open Online Course offered by UMass Boston to feature the first adaptive MOOC technology
Enables students to be taught according to individual learning strategies

Excerpt from email:

(Boston, MA) – February 27, 2013 – If you’ve ever been in a course and struggled because you just aren’t “getting it,” the reason might be less your ability than the way in which the material is being presented.

New technology is now allowing online course environments to analyze how individual students learn, customizing instruction to individualized learning strategies. The College of Advancing and Professional Studies (CAPS) at the University of Massachusetts Boston has teamed up with USDLA 21st Century Sponsor, Synaptic Global Learning (SGL), to use the new learning management system, Adaptive Mobile Online Learning (AMOL), to deliver the first adaptive Massive Online Open Course (a-MOOC) ever offered. The course launches March 25.

PhilipsSmartTV-March2013

From DSC:
Below are some reflections after seeing these items:

Image1

 

 

  • Watson supercomputer goes to college, Revenge Of The Nerds style antics imminentnot an exemplary article from geekosystem.com, but the underlying topic has enormous implications
    Excerpt:
    …the team developing Watson is sending the computer to college, where it will bone up on coursework in English and math.

    While the original Watson will be staying put at the IBM research center it calls home, the hardware to run the program is being installed at the Rensselaer Polytechnic Institute in upstate New York, where researchers and grad students will be spend the next three years teaching Watson all they can while also hoping to learn more about how the software learns and make it more effective.

 

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Watson-MOOCs-NewTypesCollaboration-DChristian-2-14-13

 

From DSC:
The current set of MOOCs are very powerful, but, like a bush that needs pruning, they can become unwieldy and hard to control.  Not only do the current set of MOOCs help me to see the importance of instructional design, but trying to drink from the firehose often presents problems (i.e. wading through thousands of tweets, hundreds of blog posts, etc.).  How can we still provide openness and yet provide people with better methods/tools for setting their desired level of drinking from this firehose? Tags are helpful, but for most people, they are not doing enough to filter/curate the content at this point.

Enter the technologies being developed in IBM’s Watson, Apple’s SIRI, or in Knewton’s product lines. End-user controllable setting might include:

  • Full throttle — like current form of MOOCs — thousands of tweets, hundreds of blog posts, etc.
  • IBM Watson-enabled curation/filtering only — each individual adjusts how many items they want to see in the various portions of the interface (see above); these settings control how many items and/or streams of content get presented to you

The ideas involving learning agents, artificial intelligence, intelligent tutoring, intelligent systems and more seem to get roped in here…hmm…just thinking out loud and sharing potentially-useful ideas.

 

College branding: The tipping point — from forbes.com by Roger Dooley

Excerpt:

Change is coming to this market. While there are multiple issues of increasing importance to schools, two stand out as major game-changers.

 


From DSC:
Important notes for the boards throughout higher education to consider:


Your institution can’t increase tuition by one dime next year. If you do, you will become more and more vulnerable to being disrupted. Instead, work very hard to go in the exact opposite direction. Find ways to discount tuition by 50% or more — that is, if you want to stay in business.

Sounds like the scene in Apollo 13, doesn’t it? It is. (i.e. as Tom Hanks character is trying to get back to Earth and has very little to do it with. The engineers back in the United States are called upon to “do the impossible.”)

Some possibilities:

  • Pick your business partners and begin pooling resources and forming stronger consortia. Aim to reduce operating expenses, share the production of high-quality/interactive online courses, and create new streams of income. Experimentation will be key.
  • Work with IBM, Apple, Knewton and the like to create/integrate artificial intelligence into your LMS/CMS in order to handle 80% of the questions/learning issues. (Most likely, the future of MOOCs involves this very sort of thing.)
  • Find ways to create shorter courses/modules and offer them via online-based exchanges/marketplaces.  But something’s bothering me with this one..perhaps we won’t have the time to develop high-quality, interactive, multimedia-based courses…are things moving too fast?
  • Find ways to develop and offer subscription-based streams of content


 

From DSC:
In this series of periodic postings re: experimentation (see here and here), this week’s Consumers Electronics Show prompts me to think about different types of experiments, prompting such questions as:
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  • When will we see more educationally-related second screen apps?
    .
  • How might this type of setup dovetail with MOOCs provided by institutions of higher education? With MOOCs offered by the corporate world?
    .
  • What sorts of technologies will weave their way into what could be offered here?
    (The following possibilities come to my mind: Artificial Intelligence (AI), learning agents, recommendation engines, course or topic playlists, web-based learner profiles, data mining/analytics, videoconferencing, educational gaming, virtual tutoring, BYOD, and/or cloud-based computing. Other…?)
    .
  • Will Internet-enabled marketplaces and exchanges — between learners and teachers — become commonplace?
    .
  • Will technologies involved with endeavors like IBM’s Watson or with Knewton be deployed in this kind of convergent environment? If so, what sorts of doors/job opportunities/new skillsets would that open up or require?
    .

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The Living [Class] Room -- by Daniel Christian -- July 2012 -- a second device used in conjunction with a Smart/Connected TV

 

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Some relevant items on this include:

Flingo reveals Samba, a first of its kind dual interactive TV and second screen platform — from pandodaily.com byasdf

Excerpt:

This week at CES in Las Vegas (the Consumer Electronics Show), San Francisco-based Flingo will release the latest version of its platform, dubbed Samba, aimed at changing this. Samba will make four-year-old Flingo one of the first to offer a combined Interactive TV and Second Screen experience.

“We saw a surge of Smart TV and tablet adoption in 2012, but realized that a seamless TV experience across all screens was missing,” says Flingo co-founder and CEO Ashwin Navin, formerly of BitTorrent. “Samba will blur the lines between linear television and the Web.”

Flingo is unique in that it uses video, not audio to identify what content is being viewed…

Samba offers viewers the ability to actively engage with programming in real-time through their primary screen. This can take the form of polls, social conversations, recommendations, or consumption of related media. In the case of Second Screens, aka internet-connected laptops, tablets, and smartphones used simultaneously while watching TV, the company can offer an even wider array of complementary content and engagement, such as aggregated social feeds relating to live programming or an ability to watch past episodes of a live show. This can all be delivered across multiple screens, in concert.

 

Also see:

Smart TV Alliance adds Panasonic and IBM to its fold, lays bare new SDK features -- Sean Buckley

 

Also see:

 

samsung smart tv ces 2013

 

Kevin Smith/Business Insider

 

More tangentially, but still relevant:

  • McGraw-Hill to debut adaptive e-book for students — from blogs.wsj.com by Shalini Ramachandran
    Excerpt:

    The SmartBook…works like this: All readers essentially see the same textbook as they read for the first five minutes. But as a reader answers review questions placed throughout the chapter, different passages become highlighted to point the reader to where he or she should focus attention.

 

Over the top: the new war for TV is just beginning [Patel]

Over the top: the new war for TV is just beginning  -- from The Verge by Nilay Patel -- November 12 2012

 

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 Future of TV

 

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The Living [Class] Room -- by Daniel Christian -- July 2012 -- a second device used in conjunction with a Smart/Connected TV

 

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From DSC:
I’m beginning to wonder if many of us will be moving off of Moodle, Sakai, Bb Learn, Desire2Learn, etc. to platforms and ecosystems that are being created by Apple, Google, Amazon, and Microsoft.  Rockstar professors on “primetime” — or anytime. If that happens, you can be sure there will be teams of specialists creating and delivering the content and learning experiences.

 

 

Will Richmond on Top 2013 TV Trends [from Videomind by Greg Franzese]

Will Richmond on Top 2013 TV Trends -- from Videomind by Greg Franzese -- 11-29-2012

 

From DSC:
I continue to watch this space as the foundations are being put into place for what I’m calling, “Learning from the Living [Class] Room.”

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Learning from the living room -- a component of our future learning ecosystems -- by Daniel S. Christian, June 2012

 

An innovative, sharp concept for a potential Apple TV

An à la carte Apple TV concept integrates Siri, FaceTime, and cable/satellite providers (Gallery) — from 9to5mac.com by Jordan Kahn

Example “screenshots” from this concept:

Apple TV Concept - Nov 2012

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Also see:

 

From DSC:
This relates to what I’m calling “Learning from the Living [Class] Room”

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The Living [Class] Room -- by Daniel Christian -- July 2012 -- a second device used in conjunction with a Smart/Connected TV

 

 

From DSC:
I understand that Mr. George Lucas is going to express his generosity in donating the $4.05 billion from the sale of Lucasfilm to education.

Here’s a question/idea that I’d like to put forth to Mr. Lucas (or to the United States Department of Education, or to another interested/committed party):

Would you consider using the $4+ billion gift to build an “Online Learning Dream Team?”

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Daniel Christian -- The Online Learning Dream Team - as of November 2012

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 Original image credit (before purchased/edited by DSC)
yobro10 / 123RF Stock Photo

 

 

From DSC:
What do you think? What other “players” — technologies, vendors, skillsets, etc. — should be on this team?

  • Perhaps videography?
  • Online tutoring?
  • Student academic services?
  • Animation?
  • Digital photography?

 

 

Excerpt:

Agarwal believes that education is about to change dramatically. The reason is the power of the Web and its associated data-crunching technologies. Thanks to these changes, it’s now possible to stream video classes with sophisticated interactive elements, and researchers can scoop up student data that could help them make teaching more effective. The technology is powerful, fairly cheap, and global in its reach. EdX has said it hopes to teach a billion students.

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Which brings me to this graphic:

 

asdfsadf

 

Also see:

 

Today: Find me a weather channel. Tomorrow: Find me a channel on how to learn algrebra. By Daniel Christian

 

Excerpt:

The voice control functions of the Easy Remote app are powered by the AT&T Watson? speech recognition technology using AT&T’s Speech API, which uses advanced natural language processing to recognize and understand spoken words. Also developed in AT&T Labs, AT&T Watson? speech recognition technology has been powering advanced speech services in the marketplace for many years and is now available for third-party developers to use in their own apps.

Also see:

 

 

IBM’s Watson expands commercial applications, aims to go mobile  — from singularityhub.com by Jason Dorrier

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From DSC:
This relates to what I was trying to get at with the posting on mobile learning.  I would add the word “Education” to the list of industries that the technologies encapsulated in Watson will impact in the future. Combine this with the convergence that’s enabling/building the Learning from the Living [Class] Room environment, and you have one heck of an individualized, data-driven, learning ecosystem that’s available 24 x 7 x 365 — throughout your lifetime!!!

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IBM Watson-Introduction and Future Applications

 

 


Also relevant here are some visions/graphics I created from 2012 and from 2008:


 

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The Living [Class] Room -- by Daniel Christian -- July 2012 -- a second device used in conjunction with a Smart/Connected TV

 

 

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Why couldn't these channels represent online-based courses/MOOCs? Daniel Christian - 10-17-12

 

 

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