Infographic: 60 percent of app developers don’t break even — from PCMag.com by Angela Moscaritolo
On 03/02/2012,
in accreditation, career development, corporate / business world, corporate universities / corporate training, cost of getting a degree, dangers of the status quo, Daniel S. Christian, future of higher education, game-changing environment, innovation, marketing/social marketing, New "Amazon.com" of Higher Education, online learning, professional development, real-world assignments, reinvent, social media, staying relevant, strategy,
by Daniel Christian
Unified opens an online university for social media marketers — from TechCruch.com by Anthony Ha
The social media landscape is complex and constantly evolving, leaving top global brands and agencies with the challenge of staying on top of the latest trends and best practices. Unified University is a first of its kind – an all-encompassing training, continuing education and certification program, complete with access to the industry leading best practices knowledge base. Unified University is designed to help marketing and agency executives become experts and internal thought leaders on social strategies, platform insights, earned media measurement, and more.
Through Unified University’s comprehensive training program, a social team can get certified on the Unified Social Operating Platform and learn about the latest advances in social advertising. Certification ensures that a team is up to date on the latest options within the social web, including the benefits of advertising across social ecosystems including Facebook, Twitter, LinkedIn, Google+, StumbleUpon and more.
Teams learn that brands may require very different strategies to ultimately achieve similar results. Unified University assures that teams know how to strategically represent brands across all social options while delivering high quality results and maximum ROI.
From DSC:
Is this a part of the future? If higher ed doesn’t respond more forcefully, I’d say so.
Along these lines, from page 408 of the Steve Jobs book:
One of Job’s business rules was to never be afraid of cannibalizing yourself. “If you can’t cannibalize yourself, someone else will,” he said.
Innovate. Reinvent. Staying relevant. This goes for the accreditation agencies as well.
Also see:
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On 01/06/2012,
in 21st century, 24x7x365 access, A/V -- audio/visual, analytics, change, changing business models, cloud-based computing / apps / other cloud-related, collaboration, communications, convergence, corporate / business world, dangers of the status quo, Daniel S. Christian, digital learning, digital storytelling, digital textbooks, digital video, disruption, distance education, e-books, e-publishing related items (EPUB and more), e-readers, education technology, elearning, emerging technologies, engagement / engaging students, future, game-changing environment, global / globalization, human-computer interaction (HCI), internet, learning ecosystem, Learning from the Living [Class] Room, lifelong learning, machine-to-machine communications, marketing/social marketing, marketplaces, mirroring and/or multiple devices, mobile learning, mobile technologies, more voice more choice more control, multimedia, New "Amazon.com" of Higher Education, new business models, new media literacies, online learning, online media, online tutoring, pace of change, reinvent, smart/connected TV, social learning / networks, social media, staying relevant, storytelling, streams of content, tablets, technologies for your home, technology (general), telecommunications, transmedia, trends, ubiquitous learning, videoconferencing, web-based collaboration, workplace,
by Daniel Christian
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- The Always On Web
- Web of Things
- Big Data
- Next Gen Search
- Mobile Sharing
- Mobile Social Activism
- Impulse Commerce
- Brands As Partners
- The New Living Room <– From DSC: This is one of those key areas that I’m trying to keep a pulse check on for re: our learning ecosystems of the future
- Personal Data Security
Also see:
- 3 trends for 2012 — from digitaltonto.com by Greg Satell
- What trended in 2011 (and what to expect from 2012) — from techi.com by Scarlett Madison
On 10/17/2011,
in marketing/social marketing, social media, storytelling, transmedia,
by Daniel Christian
On 06/29/2011,
in 21st century, A/V -- audio/visual, Augmented Reality (AR), content development, aggregation, repositories, creativity, digital storytelling, marketing/social marketing, mirroring and/or multiple devices, mobile technologies, social learning / networks, social media, tablets, technology (general), trends,
by Daniel Christian
- Social TV
- Digital storytelling
- HTML 5 and the rise of web apps
- Collaboration and co-creation
- The power of real-time
- The rise of social business
- Designing for networks and understanding social spread
- Seamless integration across devices
- The power of the tangible / creating social objects
- The rise of the tablet
- Getting creative with players and browsers
- Socially connected objects
See also:
On 04/11/2011,
in marketing/social marketing, social media,
by Daniel Christian
On 04/05/2011,
in 21st century, 24x7x365 access, A/V -- audio/visual, business, change, collaboration, corporate / business world, Daniel S. Christian, digital video, future, innovation, learning ecosystem, learning spaces, marketing/social marketing, marketplaces, online learning, online tutoring, teaching online, web-based collaboration,
by Daniel Christian
Swedish Online Store Features Live, Interactive Salespeople [VIDEO] — from Mashable.com
Excerpt:
Swedish telecom company 3 Sweden has bridged the gap between Internet commerce and brick and mortar with 3LiveShop. The new site features employees interacting with customers, live, over videoscreens. As the video above shows, the Chatroulette-like site was made possible with custom-built touchscreens that look like they’re right out of The Minority Report. Using the screens, the online salespeople are able to bring up images of phones the company sells and field questions about them.
Questions/reflections from DSC:
If this does turn out to be the case:
- Should students have a solid comfort level with technology in order to be marketable in the future?
- What changes do we need to make to our curriculums — at all levels — to insure their success in this type of world?
- Will this setup be similar for the online teachers/professors out there?
- Will this type of setup lead to incredible levels of individualized attention? Or will such services only be for people who can afford this level of personalized attention?
- What changes will the corporate world need to make to incorporate this type of channel?
- Will this offer 24x7x365 access, with certain call centers either online 24 hours a day, or different call centers spread throughout the world coming online and offline in synch w/ each other?
On 04/04/2011,
in business, computer science, corporate / business world, marketing/social marketing, MBA, user experience (UX), user interface design,
by Daniel Christian
Originally saw this at:
BizDeansTalk.net
From DSC:
I appreciated the variety of clever interface elements at play here. Worth checking out just from an interface design standpoint, if not from a standpoint of relaying/processing information in a creative way (as well as discerning the critical business-related items/decisions).
On 03/06/2011,
in corporate / business world, emerging technologies, entrepreneurship, innovation, marketing/social marketing, research,
by Daniel Christian
.
Also see:
Focus Groups No More: GutCheck Makes Market Research Affordable and Cool
DIY Online Platform Simplifies Research Without Need for Big Budgets
DIY Online Platform Simplifies Research Without Need for Big Budgets
DENVER, CO — (MARKET WIRE) — 03/01/2011 — GutCheck today launched its do-it-yourself online qualitative market research platform, which lets companies or individuals test their ideas, services and campaigns in real time, with their real markets, at a fraction of the cost of traditional focus groups.
While online surveying is nothing new for quantitative research thanks to companies like SurveyMonkey, GutCheck is the first to enable real-time experience-based (qualitative) feedback online, saving thousands of dollars and hours of hassle — and making high-quality feedback available to anyone, from sophisticated agencies working on messaging to small startups wanting to test their market strategy.
Winner DEMO 2011
On 02/25/2011,
in Augmented Reality (AR), emerging technologies, immersion, marketing/social marketing, UK,
by Daniel Christian
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Also see:
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Virtualmob is a leading and a growing firm with in Mobile Marketing Media. We are the first company with in UAE and EU, which focuses exclusively on Full-service with in the Mobile Ecosystem; that is from displaying and capturing digital image in to reality, advertising & marketing, consulting and helping businesses to understand the potential of the mobile space
We merely specialise in Augmented Reality solutions for businesses, helping industries to display their digital image in to the Real World! Our offerings are unique, as we boast to provide customised solutions for businesses on various platforms with in the Mobile Marketing space, such as Augmented Reality, Location based Advertising, Geo-Fencing, Behaviourial ad targeting and so on…
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