The principles of eLearning -- cognitive theory of multimedia design - by Allen Partridge

 


A list of Allen Partridge’s on-demand/online-based seminars (free, requires free ID at Adobe):


1: Making Effective Adobe Captivate eLearning Modules
… a foundation in multimedia design concepts for eLearning, and help you understand the reasons / rationale behind many of the eLearning strategies you see implemented today.

2: Balancing cognitive load in eLearning content with Adobe Captivate 5
…session focuses on the Multimedia eLearning Design Principle known as Personalization, which suggests that people learn more effectively when conversational styles and or learning agents are used to enhance the social aspects of the experience.

3: Applying Personalization to eLearning with Adobe Captivate 5
…session focuses on the Multimedia eLearning Design Principle known as Personalization, which suggests that people learn more effectively when conversational styles and or learning agents are used to enhance the social aspects of the experience.

4: Creating effective eLearning Multimedia with Adobe Captivate 5
…session will center on the Multimedia Principle (the importance of combining images & text) of eLearning Design.

5: Making Effective Adobe Captivate eLearning Modules Part 5: Contiguity
…the Contiguity Principle, which indicates that the spatial relationship (proximity) of symbols (like text) to analogous images (things that look like the subject of the learning) is significant, and plays a key role in how effectively we learn.

6: Making Effective Adobe Captivate eLearning Modules Part 6: Redundancy
…focuses on the Multimedia eLearning Design Principle known as Redundancy, which suggests that presenting symbols via both text and aural channels is less effective than presenting via only one.

7: Making Effective Adobe Captivate eLearning Modules Part 7 : Coherence
…focuses on the Multimedia eLearning Design Principle known as Coherence, which suggests that off topic ancillary material can distract from learning. This theory stands in opposition to arousal theory, providing research based evidence that when stimulating animation or any form of non-relevant information is provided, it can actually decrease the efficacy of the instruction.

8: Making Effective Adobe Captivate eLearning Modules Part 8: Segmenting
...the Multimedia eLearning Design Principle known as the Segmenting Principle, which suggests that authors of eLearning content should break content up into small pieces or chunks in order to help avoid cognitive overload for the learners.

9: Making Effective Adobe Captivate eLearning Modules Part 9: Pre-Training
The session focuses on the Multimedia eLearning Design Principle known as pre-training, which suggests that elearning content authors should first build up basic information about essential elements which are pre-requisites to understanding the larger concepts.

10: Making Effective Adobe Captivate eLearning Modules Part 10: Individual Differences
…the Individual Differences Principle, which suggests that design effects are stronger for low-knowledge learners than for high knowledge learners, and for high-spatial learners rather than for low-spatial learners.

More resources re: Adobe Captivate

Using Twitter? @AdobeElearning OR HASHTAG: #AdobeCaptivate
Using YouTube? http://www.youtube.com/adobeElearning/
On Adobe TV: http://tv.adobe.com/channel/e-learning/
Captivate Blog: http://blogs.adobe.com/captivate/

 

Also see:

Going the Distance: Online Education in the United States, 2011

Adobe moving towards HTML 5 for mobile computing-related apps

Some relevant articles on this announcement:

 

Mobile strategy or moving target —  from CampusTechnology.com by Toni Fuhrman
In developing a mobile strategy, schools must navigate a technology field that is evolving at tremendous speed. CT looks at the key questions facing colleges and universities.

 

The pace has changed significantly and quickly

Thinking about innovation in higher education — from Tony Bates

Excerpt:

This article by Peter Stokes, an executive vice-president at Eduventures, has some interesting ideas about how to promote real innovation in the higher education system. In principle, he’s suggesting US Federal funding for a conventional public institution to set up a parallel organization to test alternative ways of organizing, delivering and assessing teaching and learning, but within the Federal regulatory environment to stop diploma mills benefiting from the funding.

Also see:

 

Addendums later on 10/28/11:

  • Where’s the Innovation: Part 1 (Dr. Peter Smith)
    In my next three blogs, I will discuss, with examples, the obstacles faced by existing institutions when they try to innovate, where innovation has already begun and where innovation will come from in the future.

    What makes this moment in time so compelling is that, just as we see the need for a vastly better educated citizenry, the tools to do just that have been revolutionized by the web. For the first time, the tools to drive change and improve learning lie beyond the scope and the control of the academy, in the community which surrounds it. So, for the first time in our history, colleges and universities do not control either the conversation or the drive to innovate. As a consequence, also for the first time, if they stand still, they will be left behind, bobbing in the wake of rapid change (emphasis DSC).
  • Where will innovation begin? — from the Chronicle by Jeff Selingo
    If there was any question that the current model for the vast majority of colleges is not sustainable for much longer, two pieces of news this past week should give the remaining skeptics yet more evidence (emphasis DSC).
    .
    First was the news from a survey of economists that Americans’ incomes, which have dropped some 7 percent since 2000, aren’t expected to even recover those losses until 2021. What’s more, a third of the respondents to the survey said today’s college grads would fare worse than their parents’ generation.
    .
    Then earlier this week we saw news reports of a previously published study on household debt by the Federal Reserve Bank of New York, which predicted that the total amount of student-loan debt would hit $1-trillion before the end of the year.

Gartner identifies the Top 10 Strategic Technologies for 2012
Analysts Examine Latest Industry Trends During Gartner Symposium/ITxpo

Excerpt:

The top 10 strategic technologies for 2012 include:

  • Media Tablets and Beyond.
  • Mobile-Centric Applications and Interfaces.
  • Contextual and Social User Experience.
  • Internet of Things. The key elements of the IoT include:
    Embedded sensors, Image Recognition, Near Field Communication (NFC) payments
  • App Stores and Marketplaces.
  • Next-Generation Analytics.
  • Big Data.
  • In-Memory Computing.
  • Extreme Low-Energy Servers.
  • Cloud Computing.

 

Building Learning Communities 2011 Keynote: Dr. Eric Mazur — from November Learning

Excerpt:

Today, we are officially relaunching our opening keynote from BLC11 with Dr. Eric Mazur. Dr. Mazur is the Area Dean of Applied Physics and Balkanski Professor of Physics and Applied Physics at Harvard University in Cambridge, MA.

In his keynote, Dr. Mazur shares his vast research on teaching and learning. Students in Dr. Mazur’s class are moving far away from the traditional stand and deliver lectures given in many k-12 and university classrooms around the world, and they are gaining a much deeper understanding of the material being taught in the process.

As you watch this video, we invite you to take some time and respond to one or more of the following questions…

 

From DSC:
What I understood the key points to be:

  • Teaching and learning should not be about information transfer alone; that is, it’s not about simply having students “parrot back” the information.  That doesn’t lead to true learning and long-term retention.
  • The more a teacher is an expert in his/her content, the more difficulty this teacher has in understanding how a first time learner in this subject struggles
  • Rather we need to guide and use peer instruction/social learning/collaboration amongst students to construct learning and then be able to apply/transfer that learning to a different context
  • Lecturing is not an effective way to create a long term retention of information
  • Peer instruction/human interaction creates effective learning
  • “The plural of anecdotes is not data.”
  • Eric is seeking data and feedback to sharpen his theories of how to optimize learning
  • Technology serves pedagogy — technology should afford a new mode of learning
  • Towards that end, Eric and team working on “Peer instruction 2.0”
  • How do I design good questions?  Optimize the discussions? Manage time? Insure learning is taking place?
  • Eric is working with several other colleagues to create a system for building and using data analytics to give useful information to instructor about who’s “getting it” and who isn’t; about how we learn
  • Peer instruction not without issues — how people group themselves and who students choose to collaborate with can be problematical
  • Why not have the system do the pairing/grouping?
  • System uses algorithms, facial recognition, posture analysis; cameras, microphones
  • Surveys also used
  • The system is attempting to help Eric and his team learn about learning
  • The system being used at Harvard and by invitation only

Eric ended with a summary of the 2 key messages:

  1. Education is not about lecturing
  2. We can move way beyond the current technologies and use new methods and technologies to actively manage learning as it happens

 

From DSC:
After listening to this lecture, the graphic below captures a bit of what he’s getting at and reflects some of my thinking on this subject as well.  That is, we need diagnostic tools — along the lines of those a mechanic might use on our cars to ascertain where the problems/issues are:
 


 

Academic Partnerships

Excerpt from their Value Proposition page:

The concept of a broad based, highly educated population began its journey to reality a 150 years ago, when Abraham Lincoln signed the Morrill Act in 1862. The Act called for the establishment of “at least one College in every state upon a sure and perpetual foundation, accessible to all, but especially to the sons of toil” (emphasis DSC).

Despite the unprecedented success of America’s public university system that is the envy of the world, reduced state and federal funding, almost a trillion dollars in student loans, tuition soaring out of reach for middle class families, stunning demographic changes and declining preparedness for college-level work, today’s public higher education is at a crossroads. Our old ways of doing business are no longer sustainable and the promise of the Morrill Act is in peril (emphasis DSC).

 

Also see:

Check out some of these announcements from The Future of State Universities 2011 Conference

 


From DSC:
Following are some of the announcements from last week’s the Future of State Universities Conference (oddly enough, I couldn’t find any blogs, recordings, etc. here…)


 

————————————————-
October 7, 2011
————————————————-

10:05 AM – 87% of the respondents to the pre-conference survey believe that public universities will undergo major structural changes in the future.

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9:15 AM –Two thirds of students graduating with 4-year degrees last year, owed on average $23,186 in student loans. CNN Money

Student loan debt has eclipsed credit card debt at $1.0 trillion and counting.

————————————————-

In 2010 Open Universities Australia grew 35%–the largest increase on record. The Australian

————————————————-
October 6, 2011
————————————————-

3:45 PM – 57% of people surveyed by Pew and the Chronicle say that the cost of college outweighs its value. Boston Magazine

Unemployment rate for people under 25 is 54% and 9 out of 10 college grads are planning to move back in with their parents. Boston Magazine

————————————————-

2:45 PM – Only 11% of respondents to the pre-conference survey believe that student readiness for college is stable or increasing.

————————————————-

2:00 PM – 100% of presidents and 75% of provosts and deans that responded to the pre-conference survey believe that faculty interactions with students will change significantly in the coming years.

————————————————-

1:00 PM – Stanford professor Thrun offered his, “Introduction to Artificial Intelligence” course online and free. 130,000 students signed up. —They will get the same lectures as students paying $50,000, same assignments, same exams, and, if they pass, “a statement of accomplishment”, but not Stanford credit. “Literally,” Thrun says, “we can probably get the same quality of education I teach in class for 1 to 2 percent of the cost.” The New York Times

————————————————-

12:25 PM – iTunes U online is running 300 million downloads a year, with 350,000 lectures offered by more than 1,000 universities worldwide. BBC News Oxford has 10 million downloads—130,000 per week. More than half the people using them are from the US and China.

————————————————-

9:45 am – 50% of respondents to the pre-conference survey believe that foreign universities will increasingly become competitors with U.S. universities for U.S. students.

95% believe that foreign students will be a major source of students in the future.

————————————————-

9:35 am – Did you know: global higher education enrollment increased 53% in the last decade?

Did you know: 20% of all college students in the world are studying outside of their home country.


————————————————-
October 5, 2011
————————————————-

5:00 pm – Pre-conference Survey:

  • 90% of respondents to the pre-conference survey believe that state funding for higher education will continue to decline.
  • 85% believe that federal funding for higher education will decrease in the future.
  • 75% believe that public support for higher education is destined to decline as costs increase.
  • 13% believe that public universities are well prepared to market their online programs effectively.

 


From DSC:
Besides the words “reinvent” and  innovation— and the phrase “the perfect storm” — the following graphic comes to my mind yet again:

 

Staying Relevant

Presentations from the Digital Book 2011 Conference — from idpf.org with a special thanks going out to Mr. Steven Chevalia — who had pointed me to a great presentation by Liisa McCloy-Kelley:

Learning to Juggle and Picking the Right Balls
(AKA adapting organizations for the future of digital publishing)

Liisa McCloy-Kelley

Liisa McCloy-Kelley
VP, Director of eBook Production Strategy & Operations, Random House, Inc

Liisa McCloy-Kelley is VP, Director of eBook Production Strategy & Operations at Random House, Inc. where she has been an eyewitness to an evolution in the way that books are produced, marketed and sold for more than 20 years. She currently leads the team responsible for eBook development and production and keeps Random House on a focused strategic path for digital product development. She has spoken at a variety of conferences and has taught at Wellesley, NYU and Yale. As a digital book evangelist, she has given up reading in print form to become an expert in the variety of digital reading systems and the ways they can present content.

Example slide:


Public school choice pushed in Michigan — from EdWeek.org by Sean Cavanagh

Excerpt:

At a time when many states are adopting controversial measures to launch or expand private school vouchers, Republicans in Michigan are taking a different direction, moving ahead with a plan that would greatly expand the menu of public school choices for students and parents.

GOP lawmakers, who control both state legislative chambers, have introduced a series of proposals that would give students more freedom to attend schools outside their districts, increase options for taking college classes while in high school, and encourage the growth of charter schools and online education offerings. (emphasis DSC)

Many of those proposals mirror the stated priorities of first-term Gov. Rick Synder, a Republican, who earlier this year called for establishing “open access to a quality education without boundaries.” He described the idea as an “any time, any place, any way, any pace” model. (emphasis DSC)

iPad deployment and teacher PD– from Langwitches.org by Silvia Rosenthal Tolisano

Excerpt:

I have been reading my fair share of blogs, wikis and other documentation as schools around the world are deploying iPads in their classroom. It is finally our turn at the Martin J. Gottlieb Day School to welcome 20 brand new shiny iPad2s (no cart, just individual iPads).

In the spirit of passing on the trials and errors, as we get the devices ready to be used in the classroom by teachers and students, I am documenting our process.

 

Also see:

Addendum on 9-22-11:

  • Lessons from an iPad Rollout — from The Journal.com by Bridget McCrea
    Florida’s “first iPad high school” has deployed 1,000 iPads to its high school teachers and students. Thanks to preparations on the infrastructure, training, and security fronts, the fall rollout has proved relatively snag-free. In March and June, THE Journal reported on The Master’s Academy and the challenges it was tackling on the way to becoming Florida’s first iPad school. The private, interdenominational Christian institution in Oviedo has since handed out nearly 1,000 of the devices to students in ninth through 12th grade. According to Mitchell Salerno, principal, the transition to a more digital educational environment has gone surprisingly well so far.
  • 10 Ways to Quickly use the iPad in your Classroom — from Electric Educator
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