The future of colleges and universities -- from the spring of 2010 by futurist Thomas Frey

From Spring 2010

From DSC:

If you are even remotely connected to higher education, then you *need* to read this one!


Most certainly, not everything that Thomas Frey says will take place…but I’ll bet you he’s right on a number of accounts. Whether he’s right or not, the potential scenarios he brings up ought to give us pause to reflect on ways to respond to these situations…on ways to spot and take advantage of the various opportunities that arise (which will only happen to those organizations who are alert and looking for them).


Davenport University offers 25 percent off tuition for the unemployed — from mlive.com

Davenport University is helping the unemployed prepare for new careers by offering them a 25 percent reduction in tuition, the school announced today.

“Current economic environments across the state of Michigan have created challenges for many,” said Larry Polselli, Ed.D., executive vice president for enrollment and student development. “With 14 campuses across the state and programs tied to today’s jobs, Davenport University is uniquely positioned to help students by extending this tuition discount when people need it most.”

From DSC:
Kudos to DU for their creative, innovative thinking here.

Rockbridge Seminary Offers “Test Drive” of Online Learning Courses — by Rockbridge Seminary — via Ray Schroeder

Rockbridge Seminary, a fully online seminary that allows students to learn while serving in a ministry role, today announced Seminary Test Drive, a program that targets potential students who are ready to begin their seminary education, but are hesitant about 100 percent online learning. The new program allows a student to register for any course on the schedule and pay only one-half of the regular tuition fees, as long as the student agrees to enroll for the next term, if they are satisfied with their online learning experience.

http://www.prweb.com/releases/2010/06/prweb4185044.htm

Make some money by writing how-to articles — from Digital Inspiration by Amit Agarwal

Excerpts:

Then you have a bunch of popular sites like eHow, Hubpages, Squidoo, Associated Content, Examiner and even Google Knol that work on a similar model – you can write content on almost any topic and get paid on a revenue share basis.  A big advantage with writing on such sites is that you only need to focus on creating great content and rest everything – including the article’s layout, SEO, hosting, etc. – is taken care of by the service.

Videojug, one of the most popular how-to websites on the web known for high-quality , is also getting into the game of “user generated content” with the launch of Videojug Pages – it’s a place where anyone can write how-to articles on their favorite topics and get paid per impression.

Professors control course content by publishing e-textbooks

Earn more, charge less

He also spends less money publishing them. With his original textbook, he printed 3,000 copies and had to store them, so he didn’t break even for a while. That’s not the case with creating e-textbooks.

“You don’t have to have a bunch of books laying around, you don’t have to have the initial startup costs,” Chamberlain said, “and then you can send that savings on back to the students.”

For the past five years, Florida State College at Jacksonville has been driving down the cost of textbooks for its students through the SIRIUS initiative. SIRIUS brings together between 50 and 75 faculty members to create course material and textbooks for classes they’re qualified to teach, said Chief Operations Officer Jack Chambers. So far, they’ve developed 20 interactive general education courses.

The textbooks cost $60.98 in print, but this fall, they will publish online through CafeScribe at a price of $48 each. Eleven other colleges will use them as well.

Before the courses publish, a team of content specialists, instructional designers, quality assurance staff and multimedia personnel review them, as do expert faculty members outside the college (emphasis DSC).

http://www.sirius-education.org/course_dev.html

Unnatural acts — InsideHigherEd.com by Burck Smith
That said, these deals and actions worry me. Not because they are asking students to pay more – students always have the option to pay more – but because they do not give the students options to pay less.
Pay less? In these budget times? Any student who passed Econ 101 can tell you that, in a perfect market, price restrictions cause capacity constraints. State-mandated tuition levels and political resistance to tuition increases certainly qualify as price restrictions for public colleges. Therefore, the way to increase capacity is to allow higher prices for those willing to pay for it through a provider that’s not subject to state oversight. While these deals will undoubtedly allow greater enrollments and expand access to higher education, they do nothing to address the core failures of higher education economics. Indeed, higher education, abetted by an outdated accrediting and financial aid model, dramatically overprices many courses.
Economist Paul Romer wryly noted that “a crisis is a terrible thing to waste. Indeed, the higher education financial crisis presents an opportunity to examine basic pricing and financing assumptions in higher education (emphasis DSC). Agreements like the ones made by Bristol and in California should be welcomed as a way to expand capacity in high-demand fields. However, such agreements can only be embraced if similar agreements are made or policies enacted that allow students to more easily receive credit for taking much more affordable courses at other institutions and in other formats. If public colleges plan to allow students to pay variable tuition for more expensive courses, they should also allow variable pricing for less expensive courses. With many education providers – for-profit, nonprofit, accredited and unaccredited – available to provide additional educational capacity, colleges and their legislative overseers need to look at partnerships that will help students reduce tuition in addition to those that increase it. Given that this is in the student’s interest, not the institution’s, this might be the most unnatural act of all (emphasis DSC).
From DSC:
  • The alluded to agreements tell me (again) that this is a game-changing environment. We aren’t going back to the way things were 5-10 years ago.
  • Also, I agree with Burck’s thinking here in that we need models that will cost the students less — not just models that more expensive to offer/provide.  Again, that’s not to say that the models that cost more are bad. In fact, if you are a student meeting in a face-to-face class that is being taught by an experienced faculty member and that only has 15-25 students in it, you are — and will be — paying a higher price for that type of excellent learning environment. This is reasonable.
  • But institutions of higher education need to work even harder to offer a greater variety of delivery methods and at a variety of prices. I propose that we offer more blended and online-methods  — as well as face-to-face methods — but that have online-based access to faculty members, tutors, guides. We need to think about what options might be out there for pricing our offerings…along those lines, here’s a graphic I created last July:

Bruce Klein [SVP for Cisco] Talks About Technology Creating New Business and Learning Models in Higher Education — from focuswashington.com

Technology is playing an increasing role creating new business and learning models in higher education. Bruce Klein, senior vice president for Cisco, provides us with a snapshot on how technology is becoming a strategic tool in not just providing a better experience for teachers, students, and other stakeholders, but also how video is transforming the way students learn and how schools are building brand reputation and increasing competitiveness globally. As an example, Bruce Klein talks about Duke University’s adoption of high-resolution video with Cisco TelePresence and builds a next-generation classroom environment, as well as Purdue University’s new way to deliver student interaction.

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