What audiences want: Study uncovers possible futures for storytelling — from latd.com by Kim Gaskins

Excerpt:

Earlier this year, Latitude set out to understand audiences’ evolving expectations around their everyday content experiences—with TV shows, movies, books, plot-driven video games, news, and even advertising. We began by speaking with leaders in the emerging “transmedia” space to investigate the challenges and the opportunities that today’s storytellers are encountering.

Then we asked 158 early adopters from across the world how they’d like to experience stories in the future. During the course of a generative, online survey, participants were asked to play the role of producer; they chose a narrative (a book, movie, TV show, plot-driven video games, news story, etc.) that they know well and re-invented how audiences might experience that story. Some of the ideas participants suggested are possible today even if they don’t exist yet—while others require technologies that are still several years coming.

 

5 tips for better storytelling — from columnfivemedia.com by Ian Klein

Excerpt:

At a recent conference on transmedia, or multiplatform storytelling, Starlight Runner Entertainment CEO Jeff Gomez said that stories help us commune with things greater than ourselves. In a world where attention and big ideas are prized, knowing a few things about storytelling can make you more successful in your endeavors. Below are five steps you can take to help better tell your story.

Connect with your audience through storytelling – an interview with Samantha Starmer of REI — from blog.slideshare.net by Kit Seeborg

Excerpt:

With so much information bombarding conference attendees during an event, it’s easy to overwhelm and saturate an audience with facts, figures and data. A skilled storyteller can form a deeper connection with each audience member by sharing knowledge in story form.

Samantha Starmer leads cross-channel experience, design, and information architecture teams at REI (Recreational Equipment Inc.). An active public speaker, Samantha has evolved her presentation style to that of storytelling. Audience members quickly forget that they’re in a conference room or auditorium, and are immediately drawn in as Samantha’s story unfolds.

We caught up with Samantha just after her return from O’Reilly OSCON where she presented the workshop How to Design for the Future – Cross Channel Experience Design.

Digital storytelling in online courses — an upcoming presentation by Aldo Caputo for the 18th Annual Sloan Consortium Conference

Abstract
This session looks at the power of digital storytelling to achieve greater impact, relevance, and ultimately learning in online courses.

Extended Abstract
The use of narrative has been used to pass on knowledge from generation to generation since humans began communicating. Storytelling started out as an oral tradition, and has taken root in every medium that has emerged since, including print, radio, video, and now the web. Storytelling plays a tremendous role in the human experience. Schank argues in Tell Me a Story: Narrative and Intelligence (1995) that stories are the foundation of human memory and intelligence. John Seely Brown and Paul Duguid posit in The Social Life of Information (2000) that stories are one of the key ways that organizational learning is captured and transferred. Digital storytelling can also be used in the online classroom to make strong learning connections. We will examine some cases of digital storytelling in selected fully-online, asynchronous courses at the University of Waterloo, and look at how the stories were created, why they were used, and the impact they had on the learning experience. In particular we’ll explore how we can leverage digital storytelling online for greater impact, relevance, and ultimately, learning. Examples will include videos of students and working professionals relating experiences relevant to the content being studied to underscore the importance of the intended outcomes and help establish connections and applications of the knowledge to the real world. Excerpts of these videos will be shown and discussed. We will also share strategies for capturing effective stories and incorporating them in an online course, inviting participants to discuss their own examples and experiences. A discussion of strategies for capturing effective video stories will likely break out at the end, as will as a fruitful exchange of advice and ideas. Anyone interested in making online or blended learning more relevant, engaging, memorable, and effective would benefit from this session. The presentation and tip sheet for effective video stories will be made available online to participants.

 

Chemistry project goes viral -- great work Eli Cirino!

 

From DSC:
Great work Eli Cirino!

It is my hope that we could create more teaching materials like this — i.e. content that uses digital storytelling to create a more last impression…to elicit emotions…to move a piece of information through the gate (i.e. someone’s attention) and then through someone’s working memory and into their long term memory! Great, creative, innovative thinking Eli!

 

 

toontastic -- bring out the creativity in young ones!

Also see:

“Hollywood will be destroyed and no one will notice,” Wales said. But it won’t be Wikipedia (or Encarta) that kills the moviemaking industry: ” Collaborative storytelling and filmmaking will do to Hollywood what Wikipedia did to Encyclopedia Britannica,” he said.

— quote from Jimmy Wales to Hollywood: You’re Doomed (And Not Because of Piracy) at wired.com by Ryan Singel

Marco Tempest: A magical tale (with augmented reality) — TED Talks

Marco Tempest spins a beautiful story of what magic is, how it entertains us and how it highlights our humanity — all while working extraordinary illusions with his hands and an augmented reality machine.  A magician and illusionist for the 21st century, Marco Tempest blends cutting-edge technology with the flair and showmanship of Houdini. Full bio »

 

From DSC:
A variety of items might apply to e-learning here:

  • Imagine if this type of presentation were used to relay a topic — i.e. high-production values and skills were necessary to create it, but the piece/module could then be delivered to a vast audience
  • Note the incredible use of graphics and animated graphics and how such items focus your attention
  • …and more!

 

Also see:

 
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DIYDays in LA — from ChristineWeitbrecht.com

Excerpt:

Needless to say, today’s workshops at DIYDays LA were filled to the brim with great speakers and innovative perspectives. For those that couldn’t attend today’s workshops, here’s a re-cap of the most important bits:

Common Points
There were a few common themes mentioned in almost every talk I attended, and they were all based on experiences (good and bad) from existing projects…

People mentioned include:

Henry Jenkins: If it Doesn’t Spread, it’s Dead
Christy Dena: Spiral Worlds: Writing & Experience Design
Tommy Pallotta: Story & Code: Shifting Perspectives of Storytelling in Culture
Alison Norrington: Top-Down/Bottom-Up -Where is the Value?
Robert Pratten: Brand Integrated Storyworlds

Creating a Transmedia Narrative II: Storytelling — from ChristineWeitbrecht.com

Excerpt:

My last post on ‘Creating a Transmedia Narrative‘ ignited a lengthy discussion in one of my LinkedIn groups. It seems that some of my readers thought that I was trying to establish that transmedia narratives follow different narrative norms/ no longer need to be based on traditional conventions of telling a story. This is not what I was trying to say. I merely pointed at parallels found in successful story worlds, narrative universes that withstood the test of time and continue to invite producers and audiences to expand their stories across different media. In order to last for decades or more and be expandable across different media, any narrative needs to have a ‘larger-than-life’ aspect to it, and I used my blog post to break this ‘larger-than-life’ aspect down into its individual, more accessible parts.

Also see:

Digital book developers discuss the changing tide of storytelling — from padgadget.com

Addendum on 11/2/11:

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Storytelling in eLearning: The why and how — from eLearn Magazine by Shelley A. Gable

Future of Storytelling Expert Series: CloudKid’s Founder on Interactive Storytelling for Children — from Latitude Research° by Kim Gaskins

Excerpt:

Recently, Latitude (in collaboration with Itizen) launched an innovation study on The Future of Storytelling. Why? So we can uncover the questions, challenges, and aspirations of tomorrow’s storytellers and identify how they can better align with audience’s changing expectations. Every week for the next several weeks, Latitude will share its conversation with a different influential individual. We’ll follow the series with a summary of best practices and insights for content creators and businesses from Latitude’s SVP, Neela Sakaria.

Also see:

 

About CloudKid

With our heads fully in the clouds (where else would you want your head to be?), CloudKid transforms daydreams, fantasies, and flights of imagination into characters and stories that live, breathe, laugh, run, shout and fly.

CloudKid combines story and animation philosophies with mobile/web technologies to create eye-popping programs for children—we take children’s media to places it’s never been before. From film/animation production to story/character development, CloudKid develops intellectual property and technologies that will truly change the way kids and families interact with entertainment.

 

Addendum later on 10/18/11:

 

Transmedia in the church — check out the work of  The reThink Group

From DSC:
I recently reflected that the materials that my wife is using for her pre-K through 5th grade ministry illustrates some serious use of transmedia in the church!

Check out the work of The reThink Group. For example, see whatisorange.org. I say transmedia because they are ultimately telling THEE story — the Gospel — across a multitude of channels and delivery methods. Just looking at the description below of one of these channels — Parent Cue app for the iPhone — lets you know that they are pursuing multiple channels to enlist the aid of parents in relaying the gospel message to their kids.

  • A Parent Cue app for the iPhone
    Our lives are busy. As parents, we want to prioritize our children. We want to do everything we can to invest in them relationally, to guide them developmentally and to help them grow in their faith in Christ. But it’s just so easy to get caught up in the urgent day-to-day business of life.  This Parent Cue App provides you with simple CUES throughout the week that remind you to pause and make the most of everyday moments. Every month, Parent Cue will focus on one specific virtue, or life application. You will receive prompts for videos, activities, discussion questions and more that will help you connect with your child around this one key virtue. These prompts will come in the form of Drive Time videos, Hang Time activities, and Meal Time discussion starters to help you fit them into the day-to-day moments of your routine. There’s even a section just for you called Parent Time that’s filled with parent blogs, podcasts and more.

Beside the above app, they also have:

Wow! That’s a lot of information to keep coordinated, but The reThink Group is harnessing the power of multiple types of media/channels to positively impact the hearts and minds of children.

 

 

 

 

 In this funny, eye-opening, and inspiring film,
director Tiffany Shlain takes audiences on an
exhilarating rollercoaster ride to discover what it
means to be connected in the 21st century.

 

From DSC:
My thanks to Mr. Joseph Byerwalter for this resource.

 

 

Designing Interactive Narrative -- Stephen Erin Dinehart -- September 2011

 

Example slides:

 

 

 

 

 

Pacing in Transmedia Storytelling — from Transmedia Storyteller blog by Robert Pratten

 

Figure 1 Four dimensions of pacing in transmedia storytelling


Four dimensions of pacing in transmedia storytelling

 

 

Figure 2 Experience pacing vs story development

Experience pacing vs Story pacing

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