IBM and USTA captivate tennis fans with immersive second screen experience — from MarketWatch.com
Analytics, cloud, mobile and social computing technologies deliver US Open to fans’ fingertips

 

Excerpt:

The innovative digital US Open environment provides fans, players, broadcasters and media with access to a range of Big Data insights streaming from the courts, including stats, facts, videos, live scoring, and historical and real-time analysis of tennis data served to tablets, smartphones, PCs and other devices.

 

Also see:

USOpen-USTA-IBM-Aug2013

 

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USOpen2-USTA-IBM-Aug2013

 

From DSC:
Questions I wonder about:

  • How might this sort of thing help us in education? What if, instead of a tennis match, it was a debate on X vs. Y…?
    .
  • Could we use it in educational gaming apps?
    .
  • If so, what sorts of apps that lean on social learning could we create?
    .
  • How could professional development/conferences use this type of immersive second screen experience? What sorts of opportunities for participation would open up?
    .
  • Could we develop things like this that help us learn things IN REAL TIME from the streams of content flowing by? (Do learning agents employ this sort of thing?)

 

 

 

Somewhat-related items:

College students bring targeted media to doctors’ waiting rooms — from entrepreneur.com by Michelle Goodman

Excerpt:

Their idea was to sell doctors’ offices prepackaged video segments containing tips on diet, exercise and other lifestyle tweaks patients could make to improve their health. A TV screen in the reception area would broadcast this programming, modeled after segments on shows such as Today, while patients waited for appointments.

To test the idea, Agarwal, Shah and classmate Derek Moeller bought TVs and DVD players, culled content from the internet and distributed the equipment and “shows” to 50 doctors in five states.

MOOCing the Liberal Arts? Technology and Relationship in Liberal Arts Education
The Thirteenth Annual Conversation on the Liberal Arts
February 13 – 15, 2014
 

From DSC:
The massive convergence of the telephone, the television, and the computer continues.  How that media gets to us is also changing (i.e. the cord cutting continues). 

What types of innovative learning experiences can be crafted as “TV” becomes more interactive, participatory, and engaging? What happens if technologies like WebRTC make their way into our browsers and we can videoconference with each other without having to download anything?

What doors open for for us when Google, Apple, or an Amazon.com delivers your “shows” vs. NBC/ABC/CBS/etc.?

 The items below cause me to reflect on those questions…

 


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Streaming devices lead the way to Smart TV — from nytimes.com by Brian Stelter

Julia Yellow

 

 


 

 

ConvergenceTVTablet-DPVenkatesh-Aug2013

 

ConvergenceTVTablet2-DPVenkatesh-Aug2013

 


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Is Google ready to buy its way into TV with an NFL deal? — from allthingsd.com by Peter Kafka

Excerpt:

Here’s a fun combination to ponder: The world’s most powerful media company and America’s most popular sport.

That could happen if Google buys the rights to the NFL’s Sunday Ticket package, the all-you-can-eat subscription-TV service currently owned by DirecTV.

 


 

Cord Cliff Coming: What happens to TV when Netflix streams live events? — from allthingsd.com by Ben Elowitz, CEO, Wetpaint

 

 


 

 Addendums on 8/22/13:

 

The tv of tomorrow and the living room of the future

by beutlerink.
Explore more infographics like this one on the web’s largest information design community – Visually.

 

The battle of the ecosystems: Apple, Google, Microsoft, & Amazon.com — by Daniel Christian with thanks to Krista Spahr, Michael Mandeville, Bill Vriesema, and Adam Tozer from Calvin College for their feedback/inputs on this.

 

BattleOfTheEcosystems-DanielChristian-August2013

PDF version here [1.35MB]

 

 

Also see:

 

Ecosystem value metrics

 

Ecosystem value metrics - developer perspective

 

Addendums on 8/13/13:

 

FlixMaster changes model; becomes Rapt — from bcbr.com by Joshua Lindenstein

Excerpts:

BOULDER – Highlighting a shift toward a new model for its interactive online video platform, Boulder-based FlixMaster Inc. this week announced that it is changing its name to Rapt Media Inc.

“When we founded FlixMaster, we set out to create the best toolset for video creators wanting to build interactive videos, and we succeeded in doing that that,” Rapt co-founder and chief executive Erika Trautman said in an email.  “But as we partnered with really sophisticated companies (like HBO and Maybelline), we realized that our platform and the opportunity it posed was bigger than just interactive video. It was about improving online communication and storytelling through interactivity of all kinds, with video as the central component. Our company had already transitioned to this bigger vision, and we wanted a name that could reflect that vision.

 

FlixMasterBecomingRapt-August2013

 

Additional thought from DSC:
This item relates to the convergence of the television, the computer, and the telephone that I’m pulse-checking. I’m hopeful that such a convergence will provide students in the future with 24×7, highly-engaging, interactive, customized/personalized content:

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More choice. More control.

 

 

From DSC:
I love multimedia because it enables me to craft a message using audio, video, text, graphics, and even animations.  The Internet extends the power of this communication by allowing that message to go forth 24 x 7 x 365 in multi-directional ways — even allowing others to join in the conversations and participate.

The following item made me reflect upon on how important this is becoming to business:

Excerpt:

How (and why) is Marketing Changing?
The first thing to understand about marketing today is that it’s all about shared experience. Consumer behavior is radically changing with respect to content consumption. No longer are people consuming most of their content on the TV, a newspaper, or even their computer. Rather, they are using a combination of channels:

 

 

From DSC:

  • Won’t this trend also impact students’ expectations/hopes/engagement?
  • What do we need to do to help youth build these skillsets?

 

 

Also related/see:

  • The rise, implications & benefits of the second screen — from newsworks.org.uk by Mark Challinor
    Telegraph Media Group’s director of mobile Mark Challinor says in this new era of second screens, news companies must create content that helps consumers to multi-task on multiple platforms with multiple devices.

Excerpt:
Watching television – or even reading a newspaper – with a smartphone and/or tablet device is becoming one of the most popular leisure activities of this “mobile age”. In turn, publishers such as ourselves are trying to find ways to capitalise on this somewhat new consumer behaviour of real-time interaction, which, more often than not, includes social media. This type of interaction, referred to as “the second screen” or “the companion device”, has become not just a latest hot topic of discussion all over social media blogs; it is a huge development for the mobile app industry and a target-rich environment for our advertisers.

  • Emerging markets’ second-screen boost with 1BN smart devices by 2014 — from rapidtvnews.com by Joseph O’Halloran
    Excerpt:
    New research by IDC has revealed that it won’t just be Western Europe and North America forming happy hunting grounds for second-screen services and applications. The analyst says it is clear that demand for smart connected devices is quickly shifting from developed to emerging markets and that by the end of 2014, global shipments of smart connected devices such as PCs, tablets, and smartphones will exceed surpass 1.7 billion units, with roughly one billion units delivered to emerging markets. The emerging markets are expected to grow at a compound annual growth rate (CAGR) of 17% over the 2012-2017 forecast period, compared to the 7% CAGR expected in developed markets.
 

Here’s why the TV apps economy will be a $14 billion business [Wolf]

Here’s why the TV apps economy will be a $14 billion business — from forbes.com by Michael Wolf

 

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Excerpt:

According to new research published this week, the TV apps economy is forecasted to reach $14 billion by 2017.

Take for example today’s news that Apple will begin selling video advertisements served by iAd through iTunes Radio loaded on Apple TVs. This is only the first move for Apple in this space, and others like Samsung and Google  are already investing heavily in connected TV app advertising.

 

From DSC:
Why post this? Because:

  • It lays out future directions/careers related to Programming, Computer Science, Data Mining, Analytics, Marketing, Telecommunications, User Experience Design, Digital and Transmedia Storytelling, and more
    .
  • It leads to “Learning from the Living [Class] Room”

.

 

The Living [Class] Room -- by Daniel Christian -- July 2012 -- a second device used in conjunction with a Smart/Connected TV

 

From DSC:
And if this does take off,
$14 billion won’t begin to capture the profits from this new industry.

It will be far larger than that.

 

Relevant addendum on 6/27/13:

  • The future of cinema is on demand — from bitrebels.com by Ben Warner (From DSC: Having just paid $32 for 4 people — 3 of whom were kids — to see Monsters U, I believe it!)
    .

future-of-cinema-on-demand

Via: [The Verge] Image Credits: [Venture Beat] [Home Theater]

 

 

The New Storytelling Frontier — from huffingtonpost.ca by Katherine Brodsky

Excerpts (emphasis DSC):

Long gone are the days of static content. Consumers are looking for more and transmedia storytelling offers an increasingly popular approach for creating property-based universes. Transmedia content itself is also evolving. It’s becoming more dynamic, more interactive, offering greater opportunities to engage audiences with creative user-generated content that adds to the storytelling experience. It is becoming more communal.

Although traditional models allow for greater control of content, strategies that can engage fans more actively and allow them to express themselves and even contribute to the development of a show, get them more involved and, ultimately, more willing to buy in.

 

From DSC:
As the use of storytelling is a powerful tool for learning, I can’t help but wonder…

  • What might be some creative possibilities arising from the developing world of transmedia that students and/or educational organizations could develop?
  • In what ways could we build more interactivity and social networking into our “digital textbooks” and mobile-based applications?
  • Would transmedia-based content help maintain interest, engagement, attention?
  • Would it help establish longer term memories/recall?
  • How might it help build students creativity and foster more experimentation/play/participation?
  • What roles might students play? (Writer, videographer, sound designer, actress, programmer, game designer, project manager, entrepreneur, etc.)
  • What tools and skills would students need to create their own transmedia-based experiences?
  • What new forms of storytelling might evolve from these efforts?
  • Could transmedia work its way into blended learning models?
  • Are new opportunities for immersing oneself in a particular subject matter becoming more available through transmedia-based experiences?
  • Could streams of content be wrapped in transmedia-based experiences?

 

 

 

 

Heads up Jony Ive! You need to see this brilliant concept for the Apple TV! Superb work by Sam Beckett!

BrilliantTVConceptBySamBeckett-May2013

 

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From DSC:
Now picture this from the educational standpoint — and what MOOCs could morph into.  The foundation for some serious learning power (from the living room) seems to be developing!

Streams of content/learning channels/cloud-based applications that each of us can create and make available.

Voice recognition, learning analytics, machine-to-machine communications, transmedia and more!  Wow!

 

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The Living [Class] Room -- by Daniel Christian -- July 2012 -- a second device used in conjunction with a Smart/Connected TV

 

 

 

Cara face recognition transforms standard webcams into intelligent sensors — from singularityhub.com by Jason Dorrier

Excerpt:

Founder and CEO, Jason Sosa, told Singularity Hub, “Website stats are powerful—gender, age breakdowns, age categories, how many impressions you have based on traffic. Cara gives you the same thing, only it’s for a real world space.”

Cara detects multiple faces up to 25 feet away and notes whether they are a male or female child (0-13), young adult (14-35), adult (35-65), or senior (65+). It also records how much and what kind of attention they’re giving the camera. This includes total duration (time in front of the camera), glances (looking away and back), attention time (facing the camera), and opportunity to see (traffic near the camera).

 

 

Also see:

Also, here is an excerpt from an email from IMRSV:

We’re excited to announce a breakthrough in perceptive computing. Cara is a face detection software that uses a basic webcam to measure gender, age, attention time and glances for up to 25 people simultaneously, up to 25 ft away. It’s available to download now at http://imrsv.com. With complete privacy by design, it doesn’t record video, images or any personal information. Cara is a way to measure retail, advertising and other real world environments that have typically required expensive research studies using a handwritten pen, paper and clipboard.

This new technology enables smarter spaces and devices – whether toys that smile back at you, or advertising messages that adapt to the audience automatically – with real-time, continuous data collection. There are many possible applications including audience measurement, retail insights, adaptive advertising, gaming/entertainment and internet of things capabilities. We’re very excited to share with you a brand new way to measure the world. Cara is also available as a REST API allowing third party developers to leverage real world data for custom applications.

 

From DSC:
As I mentioned to Jason, I could easily see this type of technology being integrated into what I’ve been thinking about re: the Learning from the Living [Class] Room concept — i.e. a “Smart/Connected TV” and/or a second screen app recognizes who is viewing the materials, brings up a customized listing of educational materials as well as that person’s digital learning playlists (and where that person last left off), their social learning networks, and their communities of practice, etc.

I also wonder whether this type of technology could be used in interactive storytelling…?

 

Converting our stories into multi-screen experiences — from uxdesign.smashingmagazine.com by Senongo Akpem

Excerpt:

Storytelling takes many forms. In the past, stories were told orally, with people telling and retelling myths, fables and even histories. As writing technology became more prevalent, we began to record our stories, and we told them in the pages of books. Now, our society is awash in different devices and technologies, and those traditions of spoken stories and printed stories are blurring.

…here are the five essentials of multi-screen storytelling.

 

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Also see:

 

Netflix CEO: ‘TV in the future will be like a giant iPad’ [Ligaya ]

Netflix CEO: ‘TV in the future will be like a giant iPad — from business.financialpost.com by Armina Ligaya

Excerpt (emphasis DSC):

Q: What do you think is going to happen over the next five or 10 years in internet video?

A: Well, you know, the fundamental thing is the internet has been getting faster. And now it’s video capable, which is really a last-five-years phenomenon. And, internet video will be very transformative across all societies for telemedicine, for online learning, for education. For communication of various sorts. And it brings, whether it’s person to person, or a recorded video like a movie or a TV show, to a person it will be very transformative.

And, TV in the future will be like a giant iPad. It will have a bunch of apps on it, each app will have a unique experience.

So we’re getting beyond just a stream of video, which is all broadcast technology can do, to really try to be innovative about the interaction.

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The Living [Class] Room -- by Daniel Christian -- July 2012 -- a second device used in conjunction with a Smart/Connected TV

 

Part 3: Transmedia is a mindset, not a science — from by Matt Doherty — thanks to the Scoop from siobhan-o-flynn  at Tracking Transmedia
The end of TV as we know it & the rise of transmedia

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.

Also see:

The end of TV as we know it & the birth of transmedia — slideshare by Ogilvy & Mather

Doug Scott, President, OgilvyEntertainment and Matt Doherty, Transmedia Architect, Ogilvy & Mather Worldwide presented The End of TV as We Know It & The Birth of Transmedia at the 21st Century Storytelling Conference: Content, Context and Conversations sponsored by Microsoft, Ogilvy & BrainJuicer on July 31, 2012 in Chicago.

Throughout history, we have told stories. Stories are what connect us across geographies, cultures and experiences; stories demonstrate that we share the same hope, dreams, fears, challenges and desires. Today’s complex, digtally connected consumer universe makes brand storytelling more challenging, but also creates opportunities for brands to tell their stories in new ways.

Doug Scott and Matt Doherty discussed how the idea of TV might be a thing of the past, but the stories that drive our content will always be our constant. Our variable? Telling. Telling has evolved due to the primary role of digital in our lives and disruptive innovation which has given us the ability to craft transmedia experiences. Transmedia has brought about a new set of creative tools and narratives that are rooted in content, formed by context and crossed by all things culture. Are you a story? Or are you a teller?

 

The folks needed to create the next generation of learning: Computers can’t touch this. [Christian]

From DSC:
What we need is a major hackathon — or an organization with deep pockets — that can bring together folks from a variety of disciplines including:

  • Subject Matter Experts
  • Instructional Designers
  • Cognitive Psychologists
  • Computer Scientists and/or those exerienced with learning analytics/data mining, Artificial Intelligence (AI)
  • Those gifted in film/media/videography/photography
  • Great storytellers/writers (including writing for transmedia-based learning experiences)
  • Folks who can create engaging, educational games
  • Designers
    • Web
    • Graphic
    • Interface
    • User experience
    • User interaction
    • Those gifted in creating multimedia-based content
  • Musicians
  • Human Computer Interaction (HCI) experts
  • Mobile learning experts
  • Those knowledgeable with second screens/M2M communications
  • Animators
  • Illustrators
  • Social media experts
  • Accessibility experts
  • Researchers
  • Those gifted in creating augmented reality-based apps
  • Legal/copyright experts
  • & others

We need for these specialists to collaborate in order to create the next generation of learning.  Anyone who can bring these skillsets together and experiment with creating materials will have significantly contributed something to the current generations and to future generations! 

And, in the words of M.C. Hammer,  computers “can’t touch this!”  Why? Because “learning is messy!”

What fields did I miss?
Please leave your thoughts and
feedback in the comments section.

 

 

 

 

BII REPORT: Here’s why the “second screen” industry is set to explode — BusinessInsider.com

BII REPORT: Here’s why the “second screen” industry is set to explode — BusinessInsider.com

Excerpt:

Here’s why the second screen industry will ultimately succeed:

  • Usage is growing rapidly
  • And mass acceptance isn’t even necessary
  • Second screen isn’t really a new activity
  • Second screen apps and sites are bridges

 

From DSC:
As this article alludes to, I wouldn’t rule the living room out in terms of where interactive, multimedia-based, educationally-related, second screen-based applications will turn up (apps backed up by data mining, AI, and opportunities for social learning). This area is poised for some serious growth. 

 

The Living [Class] Room -- by Daniel Christian -- July 2012 -- a second device used in conjunction with a Smart/Connected TV

 

My reflections on “MOOCs of Hazard” – a well-thought out, balanced article by Andrew Delbanco


From DSC: Below are my reflections on MOOCs of Hazard — from newrepublic.com by Andrew Delbanco — who asks:  Will online education dampen the college experience? Yes. Will it be worth it? Well…


.
While I’m not sure that I agree with the idea that online education will dampen the college experience — and while I could point to some amazing capabilities that online education brings to the table in terms of true global exchanges — I’ll instead focus my comments on the following items:

 

1) Massively Open Online Courses (MOOCs) are recent experiments — ones that will continue to change/morph into something else.
They are half-baked at best, but they should not be taken lightly. Christensen, Horn, Johnson are spot on with their theories of disruption here, especially as they relate to innovations occurring within the virtual/digital realm.  For example, the technologies behind IBM’s Watson could be mixed into the list of ingredients that will be used to develop MOOCs in the future.  It would be a very powerful, effective MOOC indeed if you could get the following parties/functionalities to the table:

  • IBM — to provide Watson like auto-curation/filtering capabilities, artificial intelligence (AI) capabilities, as well as data mining/learning analytics expertise, joined by
  • Several highly-creative firms from the film/media/novel/storytelling industry, who would be further joined by
  • Experts from Human Computer Interaction (HCI)/user interface/user experience design teams, who would be further joined by
  • Programmers and interaction specialists from educational gaming endeavors (and from those who can design simulations), joined by
  • Instructional designers, joined by
  • The appropriate Subject Matter Experts who can be reached by the students as necessary, joined by
  • Those skilled in research and library services, joined by
  • Legal experts to assist with copyright issues, joined by
  • Other specialists in mobile learning,  3D, web development, database administration, animation, graphic design, musicians, etc.

It won’t be long before this type of powerful team gets pulled together — from some organizations(s) with deep pockets — and the content is interacted with and presented to us within our living rooms via connected/Smart TVs and via second screen devices/applications.

2) The benefits of MOOCs
  • For colleges/universities:
    • MOOCs offer some serious marketing horsepower (rather than sound pedagogical tools, at this point in time at least)
    • They are forcing higher ed to become much more innovative
    • They provide great opportunities to build one’s personalized learning networks, as they bring forth those colleagues who are interested in topic A, B, or C
    • They move us closer to team-based content creation and delivery
      .
  • For students:
    • They offer a much less expensive option to go exploring disciplines for themselves…to see if they enjoy (and/or are gifted in) topic A, B or C
    • They provide great opportunities to build one’s personalized learning networks, as they bring forth those colleagues who are interested in topic A, B, or C
    • They provide a chance to see what it’s like to learn about something in a digital/virtual manner

3)  The drawbacks of MOOCs:
  • MOOCs are not nearly the same thing as what has come to be known as “online learning” — at least in the higher ed industry. MOOCs do not yet offer what more “traditional” (can I say that?) online learning provides: Far more support and pedagogical/instructional design, instructor presence and dialog, student academic support services, advising, more student-to-student and student-to-faculty interaction, etc.
    .
  • MOOCs are like drinking from a firehose — there are too many blogs/RSS feeds, twitter feeds, websites, and other resources to review.

4) It would be wise for all of us to be involved with such experiments and have at least a subset of one’s college or university become much more nimble/responsive.

 

Also see:

© 2024 | Daniel Christian