Revisiting predictions about content subscription and education — from the xplanation

Excerpt: (emphasis by DSC):

This, in turn, is placing pressure on publishers to respond, and the best response is through e-textbooks. While these two segments represented only 5%-6% of the total market, they cut into the sale of print textbooks and will continue to grow aggressively in 2011. In other words, Content Subscription, through rental or digital is now firmly entrenched in the Higher Education market and will occupy an increasingly large share of the market.

Paid digital content — from Bonnier by Paulina Modlitb

Guess what? Paid content isn’t about the content, after all.

Last Thursday, Bonnier R&D invited a couple of guest speakers, e.g. Forrester Analyst Nick Thomas, Sapient AD Cassian Opara, SSE researcher Henrik Sjödin, and a large number of colleagues to discuss and exchange experiences regarding the popular topic of “consumers’ willingness to pay for digital content”. The event was internal, so the exact conclusions can’t be revealed. However, the following four public sources were referred to during the seminar and are highly recommended:

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