FTI 2020 Trend Report for Entertainment, Media, & Technology [FTI]

 

FTI 2020 Trend Report for Entertainment, Media, & Technology — from futuretodayinstitute.com

Our 3rd annual industry report on emerging entertainment, media and technology trends is now available.

  • 157 trends
  • 28 optimistic, pragmatic and catastrophic scenarios
  • 10 non-technical primers and glossaries
  • Overview of what events to anticipate in 2020
  • Actionable insights to use within your organization

KEY TAKEAWAYS

  • Synthetic media offers new opportunities and challenges.
  • Authenticating content is becoming more difficult.
  • Regulation is coming.
  • We’ve entered the post-fixed screen era.
  • Voice Search Optimization (VSO) is the new Search Engine Optimization (SEO).
  • Digital subscription models aren’t working.
  • Advancements in AI will mean greater efficiencies.

 

 

Uh-oh: Silicon Valley is building a Chinese-style social credit system — from fastcompany.com by Mike Elgan
In China, scoring citizens’ behavior is official government policy. U.S. companies are increasingly doing something similar, outside the law.

Excerpts (emphasis DSC):

Have you heard about China’s social credit system? It’s a technology-enabled, surveillance-based nationwide program designed to nudge citizens toward better behavior. The ultimate goal is to “allow the trustworthy to roam everywhere under heaven while making it hard for the discredited to take a single step,” according to the Chinese government.

In place since 2014, the social credit system is a work in progress that could evolve by next year into a single, nationwide point system for all Chinese citizens, akin to a financial credit score. It aims to punish for transgressions that can include membership in or support for the Falun Gong or Tibetan Buddhism, failure to pay debts, excessive video gaming, criticizing the government, late payments, failing to sweep the sidewalk in front of your store or house, smoking or playing loud music on trains, jaywalking, and other actions deemed illegal or unacceptable by the Chinese government.

IT CAN HAPPEN HERE
Many Westerners are disturbed by what they read about China’s social credit system. But such systems, it turns out, are not unique to China. A parallel system is developing in the United States, in part as the result of Silicon Valley and technology-industry user policies, and in part by surveillance of social media activity by private companies.

Here are some of the elements of America’s growing social credit system.

 

If current trends hold, it’s possible that in the future a majority of misdemeanors and even some felonies will be punished not by Washington, D.C., but by Silicon Valley. It’s a slippery slope away from democracy and toward corporatocracy.

 

From DSC:
Who’s to say what gains a citizen points and what subtracts from their score? If one believes a certain thing, is that a plus or a minus? And what might be tied to someone’s score? The ability to obtain food? Medicine/healthcare? Clothing? Social Security payments? Other?

We are giving a huge amount of power to a handful of corporations…trust comes into play…at least for me. Even internally, the big tech co’s seem to be struggling as to the ethical ramifications of what they’re working on (in a variety of areas). 

Is the stage being set for a “Person of Interest” Version 2.0?

 

I opted out of facial recognition at the airport — it wasn’t easy — from wired.com by Allie Funk

Excerpt (emphasis DSC):

As a privacy-conscious person, I was uncomfortable boarding this way. I also knew I could opt out. Presumably, most of my fellow fliers did not: I didn’t hear a single announcement alerting passengers how to avoid the face scanners.

As I watched traveler after traveler stand in front of a facial scanner before boarding our flight, I had an eerie vision of a new privacy-invasive status quo. With our faces becoming yet another form of data to be collected, stored, and used, it seems we’re sleepwalking toward a hyper-surveilled environment, mollified by assurances that the process is undertaken in the name of security and convenience. I began to wonder: Will we only wake up once we no longer have the choice to opt out?

Until we have evidence that facial recognition is accurate and reliable—as opposed to simply convenient—travelers should avoid the technology where they can.

 

To figure out how to do so, I had to leave the boarding line, speak with a Delta representative at their information desk, get back in line, then request a passport scan when it was my turn to board. 

 

From DSC:
Readers of this blog will know that I am generally a pro-technology person. That said, there are times when I don’t trust humankind to use the power of some of these emerging technologies appropriately and ethically. Along these lines, I don’t like where facial recognition could be heading…and citizens don’t seem to have effective ways to quickly weigh in on this emerging technology. I find this to be a very troubling situation. How about you?

 

Daniel Christian -- A technology is meant to be a tool, it is not meant to rule.

 

 
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