Hypermedia storytelling — from kirkbowe.com
Museum exhibitions as dynamic storytelling experiences using the latest technology

Excerpt:

The secret of many great storytellers lies in their ability to adapt delivery to their audiences, even as they speak.  Storytelling is at its best when it is not a one-way monologue but rather an experience which is shaped by the teller and the listener together.  Underpinning this is the notion of real-time mutual discovery.

Great museum exhibitions tell great stories.  But for practical reasons they lack a dynamic edge, unable to see the faces and hear the thoughts of the people walking around them.  This is because many exhibitions are, to some extent, static place-holders for the mind and soul of the curator or curation team.

One of my passions is researching into how to use technology to bring a vibrant storytelling relationship to the fore.  Recently, advances in certain areas of mobile technology have begun to show me that the potential is now there for the cultural heritage sector to take advantage of it.

But how about the cultural sector?  Many museums have already experimented with mobile interaction through the use of printed codes, such as QR codes, which visitors must scan with their devices.  Bluetooth Smart removes that cumbersome step: visitors need only be with proximity of a beacon in order for your app to provide them with the contextual information you wish to deliver.  The technology has many different potential applications:

– Place a beacon in each room of the exhibition.  Your app then triggers a screen of scene-setting background information for the room as the visitor enters.  No need to have congestion points around wall-mounted text at the door.

– Place a beacon under selected objects or cases.  As visitors walk up to the object, your app detects the beacon and provides commentary, video, or a three-dimensional representation of the object.  No need for visitors to type in an object number to a traditional electronic guide.

From DSC:
This has major implications — and applications — for teaching and learning spaces! For blended/hybrid learning experiments.  Such technologies can bridge the physical and virtual/digital worlds!

 

 

Another interesting application, providing access to published content from a specific location only:

 

New children’s book combines modern technology and storytelling — from iwantpop.com by

 Excerpt (emphasis DSC):

MONTREAL, April 15, 2014 /IWANTPOP.COM/ — Jonathan Belisle, a Montreal teacher, script writer and web entrepreneur, has developed the ultimate storytelling system. It’s a combination of old and new, traditional mythology and modern technology, a mixture of fantasy and reality.

Wuxia the Fox is a transmedia project that comes as an illustrated book paired with an iPad app. “The app reacts to what it hears and sees,” explained Belisle. “As you read the story, the app adds the music and sound effects, based on where you are in the story and the tone of your voice. It’s the future of children’s books.”

The iPad app triggers new scenes of content using image recognition, and transforms into a musical instrument when interacting with small wooden blocks provided with the book.

 

Also see:
https://www.kickstarter.com/projects/jonathanbelisle/wuxia-the-fox-augmented-book-and-ipad-app

 

 

 

Also, another interesting item:

Predicting the future of cinema: No limits — and the web wins — from variety.com by David Cohen

Excerpt:

He said today’s tech already offers hints of what the future will bring: screens large and small that can duplicate nearly anything the eye can perceive; cameras that let filmmakers choose framing, depth of field, focus and brightness in post, rather than on the day of shooting; fast networks that permit “collaboration at the speed of thought” and allow people to work together regardless of how far apart they are.

 

 

oculus rift Facebook

 

 

 

New iBeacon App Stations of the Cross at St. Thomas — from mrspepe.com by Courtney Pepe

Excerpt:

This app was developed by a fellow ADE Jay Anderson. It uses iBeacon technology to sense how close you are to different pieces of art related to the 14 Stations of the Cross in a church in Lancaster, Pennsylvania. The app has three different settings: meditation for children, meditation for adults, and the comments of the artists. Great use of the iBeacon technology.

Addendum on 4/19:

 


The National Slate Museum in Llanberis which is operating an iBeacon smartphone information point.

 

What educationally-related affordances might we enjoy from these TV-related developments?

MakingTVMorePersonal-V-NetTV-April2014

 

EducationServiceOfTheFutureApril2014

 

CONTENTS

  • Content discovery and synchronization
    With access to rich data about their subscribers and what they do, operators can improve recommendation, encourage social TV and exploit second screen synchronization.
  • Recordings get more personal
    One of the next big steps in multiscreen TV is giving people access to their personal recordings on every screen. This is the moment for nPVR to finally make its entrance.
  • Evolving the User Experience
    As service providers go beyond household level and address individuals, the role of log-ins or context will become important. There is a place for social TV and big data.
  • The role of audio in personalization
    Audio has a huge impact on how much we enjoy video services. Now it can help to personalize them. ‘Allegiance’ based audio choices are one possibility.
  • Making advertising more targeted
    Addressable advertising is in its infancy but has a bright future, helping to fund the growth of on-demand and multiscreen viewing.

 

Some excerpts from this report:

Good content should be matched by good content discovery , including recommendations. The current state-of -the-art is defined by Netflix.

Today’s TV experience is worlds apart from the one we were talking about even five years ago. We’ve witnessed exponential growth in services such as HD and have moved from a model in which one screen is watched by many, to many screens (and devices) being available to the individual viewer, what is today called TV Everywhere.  Having multiscreen access to content is driving the demand for a more personalised experience, in which the viewer can expect to see what they want, where, and when. While video on-demand (VOD) has been a great method for delivering compelling content to viewers, it is not always a truly seamless TV-like experience, and traditionally has been limited to the living room. The growing demand for the personalised experience is driving seismic change within the TV industry, and we’ve seen great strides made already, with time-shifted TV and nPVR as just two examples of how we in the industry can deliver content in the ways viewers want to watch. The next step is to move towards more advanced content discovery, effectively creating a personalised channel or playlist for the individual user.

As the tools become available to deliver personalized experiences to consumers, content owners can better create experiences that leverage their content. For example, for sports with multiple points of action, like motor racing, multiple camera angles and audio feeds will allow fans to follow the action that is relevant to their favourite racing team. And for movies, access to additional elements such as director’s commentaries, which have been available on Blu-ray discs for some time, can be made available over broadcast networks.

 

 

From DSC:
Some words and phrases that come to my mind:

  • Personalization.
  • Data driven.
  • Content discovery and recommendation engines (which could easily relate to educational playlists)
  • Training on demand
  • Learning agents
  • Web-based learner profiles
  • Learning hubs
  • What MOOCs morph into
  • More choice. More control.
  • Virtual tutoring
  • Interactivity and participation
  • Learning preferences
  • Lifelong learning
  • Reinventing oneself
  • Streams of content
  • Learning from The Living [Class] Room

 

The Living [Class] Room -- by Daniel Christian -- July 2012 -- a second device used in conjunction with a Smart/Connected TV

 

 

 

streams-of-content-blue-overlay

 

Interlude CEO Yoni Bloch to showcase the power of interactive video at the Future of Kids’ TV Summit at MIPTV 2014 — from businesswire.com

Excerpt:

“Interactive videos that respond to children’s preferences can transform TV and educational programming from a passive experience to an active one that is fun and engaging. With kids today growing up with interactive devices, they have an appetite to do more with content than sit back and have it delivered to them in a one-way stream,” Bloch said. “With the potential to create wonderful learning experiences for children, The Summit provides a global stage for attendees to make meaningful changes in the technologies used for entertainment and education.”

 

Also see:

MIPTV: “Future of Kids TV Summit” announced — from
80 senior programming execs to map out digital strategies for kids entertainment.

Excerpt:

“I’m thrilled to be present at the Future of Kids’ TV Summit to discuss how content creators can create a digital playground for children,” said Bloch. “Interactive videos invite kids to continually engage and shape the story differently each time. I look forward to exploring new ways for the entertainment industry to help kids become active participants instead of passive viewers.”

The Future of Kids’ TV Summit is the latest in MIPTV’s established line-up of forward-looking events, following on the heels of the International Drama Coproduction Summit and the Digital Minds Summit. These forums are now recognised by key industry executives as must-attend events in their business agenda.

 

Expanding Learning Opportunities with Transmedia Practices (part 1) — from worlds-of-learning.com by Laura Fleming

 

Transmedia-LauraFleming-Part1-MarApr2014

Excerpt:

The proliferation of digital and networking technologies enables us to rethink,  restructure, and redefine teaching and learning. Transmedia storytelling takes advantage of the rapid convergence of media and allows teachers and learners to participate in rich virtual (and physical) environments that have been shown to foster students’ real emotional engagement with the process of learning. Transmedia learning applies storytelling techniques across multiple platforms to create immersive educational experiences that enable multiple entry and exit points for learning and teaching. By utilizing constructivist and connectivist precepts in the application of these techniques, we can create pedagogies that are transformative on many levels. Encapsulating these notions in the concept of the Transmedia LearningWorld (TLW) allows educators to combine the exciting affordances of the digital technologies with real-life experiences and truly learner-focused pedagogies to produce profoundly productive and powerful learning experiences.

Expanding Learning Opportunities with Transmedia Practices (part 2) — from worlds-of-learning.com by Laura Fleming

Excerpt:

Transmedia storytelling exemplifies learning in the twenty-first century by merging the concept of storytelling with that of the listener-learner and the resulting emotional engagement with the pervasiveness of media. We might define transmedia learning as: the application of storytelling techniques combined with the use of multiple platforms to create an immersive learning landscape which enables multivarious entry and exit points for learning and teaching.

Expanding Learning Opportunities with Transmedia Practices (part 3) — from worlds-of-learning.com by Laura Fleming

Excerpt:

None of this is easy though. Teachers must be given the support they will need to prepare for the concomitant shift in instruction; they will need help to make sense of the new kinds of content that will make their way into the classroom; they will need encouragement to change their approach to teaching and to learning accordingly; and they will need support in how to effectively weave and integrate technology into their practice. The effective use of digital learning can help school districts meet these educational challenges, including, as we have noted, implementing college and career-ready standards for all students, as outlined in the Common Core. Educators need to come to see technology as intrinsic to their instructional practices. Rather than envisaging a process in which technology is merely embedded into the curriculum, an attitude that so often relegates the technology to an afterthought or just one amongst a range of motivating techniques, it should be about the seamless integration of technology into every aspect of teaching and learning through transmedia practices. Technology tools should be so much a part of learning that the friction is removed because of educators and learners do not waste energy thinking about how it works, instead becoming an essential component of all that goes on in the classroom.

Expanding Learning Opportunities with Transmedia Practices (part 4) — from worlds-of-learning.com by Laura Fleming

Excerpt:

The paradox lies in the fact that, at the same time that political and economic forces are pushing the agenda of standardization with some determination, the social-technological environment that we now inhabit is pushing education in the opposite direction. In a real sense, learning is breaking free from the tradition model of education—with school as the central paradigm in that model—simply because the walls of the school can no longer contain all the knowledge and content and desire to learn that is now flowing freely across the ether and intermingling across borders without constraint.

Expanding Learning Opportunities with Transmedia Practices (part 5) — from worlds-of-learning.com by Laura Fleming

Excerpt:

The power of Inanimate Alice lies in the organic connection that is made between the story and the medium along with the innovative use of design and structure. The story unfolds in a game-like world that makes readers direct participants in helping the story to unfold across multiple platforms. With hours of interactive audio-visual experience built in, a gripping mesh of games, puzzles, sights, and sounds embellish and enhance the storyline. The interactivity and narrative are not distinct from one another. In the case of Inanimate Alice, the interactive elements simply cannot be separated from the story. Whether it is controlling Alice’s Baxi (her handheld gaming device) or communicating with Brad (her virtual friend on the Baxi), the embedded technology enhances the narrative and helps it to unfold in manifold directions under the reader’s impulse. It is this that makes Alice a truly unique digital reading experience.

Expanding Learning Opportunities with Transmedia Practices (part 6) — from worlds-of-learning.com by Laura Fleming

Excerpt:

As co-creators of content, our students actively participate in and take control of their own learning. As echoed by the United States Department of Education, the rich, fictional worlds of transmedia tend to create a greater level of social interaction that can inspire children to create their own stories and media products and to share them with each other. The experience of reading is changing. In a transmedia learning experience, reading is now simultaneously an individual act and a social act. Similarly, students can be individual producers but are also able to engage on collaborative sharing, joint creativity, and proliferation of knowledge across the globe.

 

 
 

iBeacons aren’t just for retail: Placed lets you use them as iPhone quick launchers at home — from techcrunch.com by Darrell Etherington

Excerpt (emphasis and addition by DSC):

There has been a lot of talk about iBeacons since they launched with iOS 7 last fall, but much of the focus has been on how they benefit retailers and add to the in-store shopping experience. They have a much broader range of potential use, however, and part of that is consumer-focused (and education-focused), too. Placed is a new app that shows you how iBeacons might benefit anyone at home, by tying iBeacons to specific apps and offering quick-launch capabilities.

 

Also see:

 

Placed-March2014

 

From DSC:
Thinking out loud…again, we can see applications for this type of technology in the classroom.  Say, for example, the topic you are teaching this week is photosynthesis. You set up your room with some iBeacons and props. One corner has a large plant in it with an iBeacon attached to it; when a student approaches that plant/iBeacon with their iPad or iPhone in hand, a video demonstration of photosynthesis is automatically launched.  The student views the demo then moves over to another corner of the room where another webpage is automatically brought up on their device — perhaps to take a quiz on what they just reviewed.  Another corner has another iBeacon that launches a certain app that provides information for further exploration.  

 

 

 

From DSC:
The items below speak to the wonderful, powerful world of storytelling.  I see storytelling becoming more interactive/participatory — offering more choice and more control to the viewers.  There are applications in education, training, marketing, advertising, and more.  Finally, I’ve also included some interesting tools/sites for folks to create their own digitally-based stories. 


 

How storytelling can do wonders in blogging — by Kumail Hemani

Excerpt (emphasis DSC):

Why then was my history class one of the best classes I had? We never had to learn by heart any of the history notes in spite of all the dates, events, places and names. What we heard in that class got imprinted in our mind word by word as soon as they reached my ears.

Reason?

It was in the art of my teacher’s style of speaking and style of lectures. She never took our lessons as lectures, instead she choose to tell them through stories.

My teacher knew the art of true speaking. She spoke in such a style that we students felt everything happening around us. The lectures used to start forming an image in students mind, creating a flow, making everything seem like it is happening in the present. In such style of lectures, it only took us moments before everything made an impact on us and we understood everything word by word.

 

5 apps for making movies on mobile devices — from edutopia.org by Monica Burns

Excerpt:

Every year at Hollywood award shows, we see fantastic movies celebrated for their rich storytelling and dynamic performances. Your students can become moviemakers, too, thanks to some powerful apps for mobile devices. With these tools, your children can take videos and edit their work to make professional quality movies using iOS devices (iPads and iPhones) and Android tablets.

One good thing about this easy-to-use technology is that students can still use important English language arts skills like writing a narrative, planning a sequential story, and including key details when getting ready to make a movie. These apps can enhance the work that you are doing with children in the classroom and give them room to be creative storytellers.

 

Visual storytelling: Why data visualization is a content marketing fairytale — from searchenginejournal.com by Shane Jones

Excerpt (emphasis DSC):

Humans are scientifically designed to love stories.
More of our brain is engaged when we listen to stories. They cause our neurons to act as if we were actually doing the actions we hear in the story. Stories also have that human element we were talking about earlier, which makes them more entertaining and engaging.

If you do it right, you can use your data to tell the human story – and how it can be improved through the use of your product or service. In fact, the best content visuals do just that. They introduce viewers to a concept or situation (the problem you address), walk them through the main information about that concept or situation (how you’ll address it), and then provide a conclusion in the form of CTA (converting).

In summary, people are interested in learning about themselves, but they’re sick of learning through plain copy, and they’re programmed to desire visual content that tells a tale. Visualizing data is an effective strategy for giving them exactly what they want – information that is more visible and less difficult to digest.

 

Crowdsourced storytelling: How can you make the most of user-generated content? — from latd.com by Kim Gaskins

Excerpt:

Connect with people on an emotional level.
This may sound obvious, but there are countless ways to frame a particular project or issue to people you’re hoping to entice—so make sure to think like a good marketer. For example, Israel Mirsky is the founder of Uncoverage, a crowd-funding platform for investigative journalism, who has decided to focus his message on the issues that are most emotionally accessible to his audience. There’s a compelling business case backing Mirsky’s efforts; namely, there’s no longer any business model to support important but resource-intensive journalism that may bring in fewer advertising dollars than simple, click-worthy headlines. It’s a powerful argument, but it’s not the one Mirsky is taking to potential contributors: “I suspect that talking about the problem with investigative journalism isn’t the right value proposition to bring to the table here. The right one is the one that individuals care about: the people and the issues that matter to them.”

 

latitude-March2014

 

 

6 great examples of digital storytelling — from 8ms.com by Simon Heyes

Excerpt:

In the socially connected world, the attention span of an audience becomes shorter as more and more mundane content is thrust in front of their eyes. Digital storytelling allows a brand to evoke emotion, and become more connected with consumers.

If content is at the heart of digital marketing, then we believe audiences are at the heart of digital storytelling. By creating a story that is authentic to your brand and to your audience, and then building content around that story, you will connect your brand to the lives of your consumers.

Here are six handpicked examples where we believe great writing is combined with great imagery to create authentic content, and a brilliant digital story.

 

5 steps for successful transmedia storytelling — from 8ms.com by Simon Heyes

 

5tipstransmediastorytelling

 

 


From DSC:
I see storytelling becoming more interactive/participatory — offering more choice and more control to the viewers.  As such, here are some interesting tools/sites:


 

Interlude

interlude-March2014

 

inklewriter

inkle-March2014

 

Padcaster

Padcaster-March2014

 

Voicethread

Voicethread-March2014

 

Racontr.com

racontr-March2014

 

TouchCast

TouchCast-in-Education3

 

Metta

metta-March2014

 

Hapyak

hapyak-March2014

 


Also see:


 

5 reasons why you should be using storytelling in training — from dashe.com by Ben Nesvig

Excerpt:

Storytelling has been a popular tool for learning since the dawn of civilization, but thanks to technology bringing new mediums for storytelling, it has been on the rise in training in the workplace. Despite the fact that storytelling is a powerful vehicle for teaching, some still prefer to do a “data dump” because it’s easier than constructing a narrative, though not more effective. Below I provide 5 reasons why storytelling should be used more frequently in the workplace.

 

Digital storytelling: an efficient and engaging learning activity — from elearningindustry.com

 

 Storehouse
“The easiest way to create, share, and discover beautiful stories.”

 

 

Bye bye second screen? The InAIR lets you browse the web and watch TV all in one place — from techcrunch.com by Colleen Taylor (@loyalelectron)

Excerpt:

Nowadays, many people browse the web at the same time that they’re watching TV — the phenomenon is called the “second screen.” But a new gadget called InAIR from a startup called SeeSpace wants to bring our attention back to just one screen by putting the best of the laptop, the smart phone, and the TV all together in one place.

 

InAIR-ByeByeSecondScreen-March2014

 

From DSC:
I like what Nam Do, the CEO of InAir is saying about one’s attention and how it’s divided when you are using a second screen.  That is, when you are trying to process some information from the large screen and some information from the smaller/more mobile screen on your lap or desk.  You keep looking up…then looking down. Looking up…then looking down.  By putting information in closer proximity in one’s visual channel, perhaps processing information will be more intuitive and less mentally taxing.

This fits with an app I saw yesterday called Spritz.

 

spritz-march2014

In this posting, it said:

To understand Spritz, you must understand Rapid Serial Visual Presentation (RSVP). RSVP is a common speed-reading technique used today. However, RSVP was originally developed for psychological experiments to measure human reactions to content being read. When RSVP was created, there wasn’t much digital content and most people didn’t have access to it anyway. The internet didn’t even exist yet.  With traditional RSVP, words are displayed either left-aligned or centered. Figure 1 shows an example of a center-aligned RSVP, with a dashed line on the center axis.

When you read a word, your eyes naturally fixate at one point in that word, which visually triggers the brain to recognize the word and process its meaning. In Figure 1, the preferred fixation point (character) is indicated in red. In this figure, the Optimal Recognition Position (ORP) is different for each word. For example, the ORP is only in the middle of a 3-letter word. As the length of a word increases, the percentage that the ORP shifts to the left of center also increases. The longer the word, the farther to the left of center your eyes must move to locate the ORP.

word_positioning_blog3

In the Science behind this app, it says (emphasis DSC):

Reading Basics
Traditional reading involves publishing text in lines and moving your eyes sequentially from word to word. For each word, the eye seeks a certain point within the word, which we call the “Optimal Recognition Point” or ORP. After your eyes find the ORP, your brain starts to process the meaning of the word that you’re viewing. With each new word, your eyes move, called a “saccade”, and then your eyes seek out the ORP for that word. Once the ORP is found, processing the word for meaning and context occurs and your eyes move to the next word. When your eyes encounter punctuation within and between sentences, your brain is prompted to assemble all of the words that you have read and processes them into a coherent thought.

When reading, only around 20% of your time is spent processing content. The remaining 80% is spent physically moving your eyes from word to word and scanning for the next ORP. With Spritz we help you get all that time back.

 

So, if the convergence of the television, the telephone, and the computer continues, I think Nam Do’s take on things might be very useful. If I were watching a lecture on the large screen for example, I could get some additional information in closer proximity to the professor.  If the content I wanted to see was more closely aligned with each other, perhaps my mind could take in more things…more efficiently.

 

CloserProximity-DanielChristian-LearningFromLivingClassRoom

 

 

The Living [Class] Room -- by Daniel Christian -- July 2012 -- a second device used in conjunction with a Smart/Connected TV

 

Bringing the Wonder of the Web to Video (emphasis DSC)
Our mission is to usher in a new age of expression.

Anyone can easily create professional-quality videos combined with all the interactivity you expect to find inside a browser. We call these TouchCasts, a new medium that looks like video, but feels like the web.

— Per TouchCast.com


 

TouchCast in Education

 

TouchCast-in-Education1

 

TouchCast-in-Education2

 

TouchCast-in-Education3

 

 

Also see:

 

TVs are becoming the next app battleground — from by Emily Adler

Excerpt:

The app store phenomenon, centered on smartphones and tablets, has been the biggest story in software for the past five years.

Its next logical destination: the living room, via smart TVs and set-top boxes connected to the Internet.

  • The smart TV app revolution is inevitable: People spend four hours in front of their TVs in the U.S., and 63% of all global ad spending goes to TVs. The old guard, represented by cable and entertainment conglomerates, will not be able to fend off improvements like those that apps are bringing to mobile phones.
    .
  • The smart TV revolution will not just be led by new TVs with built-in Internet connections, it will also result from consumer adoption of less expensive game consoles or set-top boxes like Roku and Apple TV, which transform traditional TVs into smart TVs with access to app stores. At least 20% of U.S. consumers already have their TVs connected in one of these ways.

 

From DSC:

  1. Keep an eye on the convergence of the telephone, the television, and the computer.
    .
  2. Start thinking of ways that you could provide learning/educationally-based experiences with second screen apps. What would that experience look and act like?
    .
  3. If such “channels” come to fruition — and happen to coincide with MOOCs and advances in cognitive computing (such as IBM’s Watson) — the word disruption comes to mind.
    .
  4. The trick, then, will be to offer streams of content that are relevant, and up-to-date.
    .
  5. Such a platform could be used in learning hubs throughout the world, as well as in hybrid/blended classrooms — while also addressing lifelong learners from their living rooms.
    .
  6. Such a platform could take Communities of Practice to an entirely new level.

 

 

The Living [Class] Room -- by Daniel Christian -- July 2012 -- a second device used in conjunction with a Smart/Connected TV

 

 

streams-of-content-blue-overlay

 

 

 

Addendum/also see:

 

IoE-SmartTVs-Feb2014

 

 

 

 Some potential tools to display information on an iPad at an art gallery/small museum:


  • InDesign:
    “Use interactive PDFs with hyperlinks to achieve an app-like behaviour. We created the presentation with all buttons and target pages in Adobe InDesign CS5 and exported the whole thing as an interactive PDF.”  (From https://discussions.apple.com/thread/4573715)
  • Keynote for the iPad – though it doesn’t look like you can lock things down; though you can have a password on a file.
  • Book Creator
  • In the gallery, provide an iPad on a mount/stand and link to a blog or webpage, then lock the browser.  If you want to use this method to display several pages, one could build a series of webpages and insert META-HTTP-EQUIV tags in the header sections of the HTML.  That tag could be used to time how long a web page was on the screen and then redirect people to another web page after a period of time.

 

From DSC:
The above listing doesn’t address the numerous design & development firms out there that could create an app for you.

Where I could easily see this sort of thing going is towards a machine-to-machine type of communication whereby a chip on the piece of artwork “talks” to mobile devices to bring up additional information (re: that piece of art) on the patron’s device.  iBeacon-like technology comes to mind; or NFC.

 

 

Practical ideas for using augmented reality in contextual mobile learning — from blog.commlabindia.com by Aruna Vayuvegula

Excerpt:

Using Augmented Reality for contextual mLearning sounds too futuristic – a phenomenon that is being experimented in universities and research centers across the world. Wikipedia defines Augmented reality (AR) as a live, copy, view of a physical, real-world environment whose elements are augmented (or supplemented) by computer-generated sensory input such as sound, video, graphics or GPS data. It is rather hard for a non-technical person to perceive the implication of this definition in a learning situation.

However, when you come across a report that says

  • 864 million high-end cell phones could be AR enabled in 2014,
  • 103 million automobiles will have AR technology by 2020, (Ref: Semico)

You can’t ignore Augmented Reality (AR). You need to stop, to understand what it all means. That’s when I came across an article by Jason Haag, who spoke at DevLearn 13 on Augmented Reality in mobile learning. Published at Advanced Distributed Learning website, it lists some cool examples in the form of videos about AR in action. The video from the link given below is one of them; it truly helped me conceive the idea of AR in a learning context.

 

AR Music APP Enchantium by DAQRI — from realareal.com by Kiran Voleti

Excerpt:

In the 21st century classroom: Students can see the shape of knowledge, Students can hear the shape of knowledge, students can TOUCH the shape of knowledge.

 

Zientia: Changing the Way We Learn with Augmented Reality — from realareal.com by Kiran Voleti

 

AR-in-learning

 

AR-in-learning2

 

Enchantium is a 4D platform that uses augmented reality — from realareal.com by Kiran Voleti

Excerpt:

Discover a New Dimension of Play™ in a magical world of curated, kid-safe content where play sets can come to life and toys can talk, interact and learn new things.

Toys Become Enchanted

So much more than an app, Enchantium is a 4D platform that uses augmented reality and cutting edge technology to connect games and toys with interactive experiences.

 

RaptMedia-NewSitePairingTech-Feb2014

 

Excerpt (emphasis DSC):

Today, we’re thrilled to announce that our patent-pending Site Pairing technology is officially out of beta and into the hands of creatives, marketers, brands, and agencies. Our new Site Pairing technology, which creates a link between your video and your website, allows your creative or content team to quickly and easily build a scalable Interactive Video (IV) framework that enables communication between your videos and your website.

“Online Videos have traditionally been dead ends to brands and marketers,” said Erika Trautman, CEO and co-founder of Rapt Media. “Viewers can’t navigate from them, and often leave a site altogether if the content isn’t exactly what they’re looking for.”

Taking a step back, we see that the website and its embedded media are having a true conversation. “There is nothing that you’ve come to expect on a website, that we can’t duplicate in a video,” said Trautman. “And now the two are talking.”

 
© 2025 | Daniel Christian