RaptMedia-NewSitePairingTech-Feb2014

 

Excerpt (emphasis DSC):

Today, we’re thrilled to announce that our patent-pending Site Pairing technology is officially out of beta and into the hands of creatives, marketers, brands, and agencies. Our new Site Pairing technology, which creates a link between your video and your website, allows your creative or content team to quickly and easily build a scalable Interactive Video (IV) framework that enables communication between your videos and your website.

“Online Videos have traditionally been dead ends to brands and marketers,” said Erika Trautman, CEO and co-founder of Rapt Media. “Viewers can’t navigate from them, and often leave a site altogether if the content isn’t exactly what they’re looking for.”

Taking a step back, we see that the website and its embedded media are having a true conversation. “There is nothing that you’ve come to expect on a website, that we can’t duplicate in a video,” said Trautman. “And now the two are talking.”

 

The connected TV landscape: Why smart TVs and streaming gadgets are conquering the living room

The connected TV landscape: Why smart TVs and streaming gadgets are conquering the living room — from businessinsider.com.au by Mark Hoelzel

 

In the connected TV world, an app is analogous to a TV channel.

 

Some key points:

  • In total, there will be more than 759 million televisions connected to the Internet worldwide by 2018, more than doubling from 307.4 million at year-end 2013.
  • Globally, shipments of smart TVs will reach a tipping point in 2015, when they will overtake shipments of traditional TVs.
  • Two tendencies dominate the connected TV ecosystem: closed and open approaches.
  • Despite platform fragmentation, HTML5 offers at least a faint hope for increased unification between connected TVs, just as it does on mobile.
  • How will developers and operating system operators monetise smart TV apps? Media downloads, subscriptions and — to a much lesser degree — advertisements will drive the dollars. Smart TV platform operators have begun experimenting with ads.

 

GlobalNumberOfConnectedTVs

 

 

From DSC:
If in a connected TV world, an app is analogous to a TV channel…then I say let’s bring on the educationally-related, interactive, multimedia-based apps!

 

The Living [Class] Room -- by Daniel Christian -- July 2012 -- a second device used in conjunction with a Smart/Connected TV

 

Transmedia Storytelling: Trends for 2014 —  from Robert Pratten, CEO  at Transmedia Storyteller Ltd on Dec 06, 2013

Excerpt:

Pratten-TransmediaStorytellingIn2014

 

Conducttr-Jan2014

 

From DSC:
Something here for education/learning? With the creativity, innovation, interactivity, participation, and opportunities for more choice/more control being offered here, I would say YES!

 

 

Also see:

 

 

 

HarperCollins, Google’s Niantic Labs, 20th Century Fox collaborate w/ bestselling author on next gen cross-media project, Endgame — from corporate.harpercollins.com, w/ thanks to @myweb2learn for the resource

Excerpt of Press Release (emphasis DSC):

ENDGAME is a fully integrated, multimedia experience that will combine a trilogy of young adult novels, fifteen original e-book novellas, YouTube videos, search and image results, mapping coordinates, social media, and interactive gaming in one revolutionary creative project. Each book in the ENDGAME trilogy will feature an interactive puzzle comprised of clues and riddles throughout the text.

“We are excited to work with James Frey and Full Fathom Five on this groundbreaking series,” said Brian Murray, President and CEO, HarperCollins Publishers. “This is a spectacular story that embodies the future of publishing—great content, interactivity and a multimedia experience.”  

Google’s Niantic Labs is developing a location-based augmented reality game that will bring ENDGAME to life in the real world.  The game builds on the success of “Ingress,” which defined a new category of entertainment that marries video games with the physical world.  The mobile experience will allow players around the world to join in the battle to unlock the mysteries and secrets of ENDGAME.  Google Niantic will also be publishing six ENDGAME novellas exclusively at the Google Play store.  The game is expected to launch on Android and iOS devices in late 2014.

“James has a great vision for telling stories in an integrated way across books, film, social media, and mobile games,” John Hanke, VP of Product, Niantic Labs at Google, said. “We are delighted to bring our technology and expertise to bear on a project that is helping to define the future of entertainment.”

 

From DSC:
If successful, I’d love to see some applications of this sort of experiment applied towards education/learning — i.e. towards K-12, higher ed, and the corporate training/L&D departments.  The experiment emphasizes where I think successful learning is also going — towards the use of TEAM-based content creation and delivery.

 

 

 
 
 

The year ahead: ten amazing science and technology innovations coming up in 2014 — from telegraph.co.uk by Paul Kendall and Chris Bell
From the world’s largest underground hotel to Star Wars-style holographic communication, the coming year is set to unveil an array of incredible advances in science and technology

 

Leia display system

 

Former Windows leader Steven Sinofsky presents 10 Mega Trends in Tech for 2014 — from businessinsider.com by Jay Yarow; via Graeme Codrington (@FuturistGraeme) and Laura Goodrich (@LauraGoodrich)

 

Top Technology Trends for 2014  — from computer.org
Excerpt:

Supporting New Learning Styles
Online courses demand seamless, ubiquitous approach.

These days, students from all corners of the world can sign up for online classes to study everything from computer science, digital signal processing, and machine learning to European history, psychology, and astronomy–and all for free. As interest in Massive Open Online Courses (MOOCs) continues to explode, there will be a corresponding need for technology to support these new learning systems and styles. Platforms such as Coursera, with more than 3 million users and 107 partners; and edX, a partnership between Massachusetts Institute of Technology and Harvard University with 1.7 million users; are hosting classes with thousands of online enrollees each. And although lectures are still the mainstay of MOOCs, the classes require web forums, online meetups, and keystroke loggers to check identities, as well as powerful servers to handle the volumes. MOOCs and other new online classes are creating a demand for learning that is seamless—happening continuously via different technologies; ubiquitous—drawing from pervasive and embedded technologies; and contextual—drawing awareness from location-based and other sensor-based technologies.

 

5 Higher-Education Trends for 2014 — from theatlantic.com by Sophie Quinton
Expect an increased emphasis on teacher effectiveness, technical education, and more.

Headings include:

  • Earning College Credit for What You Know
  • Career and Technical Education
  • Student-Loan Outrage
  • Data-Privacy Concerns
  • Teacher Effectiveness

 

Special Report: 2014 Top Tech to Watch — from spectrum.ieee.org

 

IEEE-TopTechToWatchIn2014

 

 

NMC Horizon Report — 2014 Higher Education Preview

 

NMCHorizonPreview2014

 

JWT’s 100 things to watch in 2014

 

JWT-100ThingsToWatchIn2014

 

IBM internal experts club together to offer 2014 predictions — from siliconangle.com by  Bert Latamore

Headings include:

  • Analytics
  • Cloud
  • Mobile
  • Skills

 

2014 Technology Predictions Series: RadiumOne on Mobile — from siliconangle.com by Suzanne Kattau

 

Internet of Things may strangle enterprise bandwidth — from informationweek.comby Deepak Kumar
The Internet of Things is poised to bring a flood of WAN traffic and new Internet-enabled devices to enterprise WANs. Be sure your corporate network is ready for it.

 

7 things you should expect from your leaders in 2014 — from forbes.com by Glenn Llopis

 

10 Jobs for tomorrow that barely exist today (Infographic) — from jobmarketmonitor.com by Michel Cournoyer and Thomas Frey

 

Addendum on 1/4/14:

 

skills for tomorrow

 

From DSC:
First some recent/relevant postings:



IFTTT’s ingenious new feature: Controlling apps with your location
— from wired.com by Kyle VanHemert

 

An update to the IFTTT app lets you use your location in recipes. Image: IFTTT

 

Excerpt:

IFTTT stands athwart history. At a point where the software world is obsessed with finding ever more specialized apps for increasingly specific problems, the San Francisco-based company is gleefully doing just the opposite. It simply wants to give people a bunch of tools and let them figure it out. It all happens with simple conditional statements the company calls “recipes.” So, you can use the service to execute the following command: If I take a screenshot, then upload it to Dropbox. If this RSS feed is updated, then send me a text message. It’s great for kluging together quick, automated solutions for the little workflows that slip into the cracks between apps and services.

 

If This, Then That (IFTTT)

IFTTT-Dec2013

 

4 reasons why Apple’s iBeacon is about to disrupt interaction design — from wired.com by Kyle VanHemert

Excerpt:

You step inside Walmart and your shopping list is transformed into a personalized map, showing you the deals that’ll appeal to you most. You pause in front of a concert poster on the street, pull out your phone, and you’re greeted with an option to buy tickets with a single tap. You go to your local watering hole, have a round of drinks, and just leave, having paid—and tipped!—with Uber-like ease. Welcome to the world of iBeacon.

It sounds absurd, but it’s true: Here we are in 2013, and one of the most exciting things going on in consumer technology is Bluetooth. Indeed, times have changed. This isn’t the maddening, battery-leeching, why-won’t-it-stay-paired protocol of yore. Today we have Bluetooth Low Energy which solves many of the technology’s perennial problems with new protocols for ambient, continuous, low-power connectivity. It’s quickly becoming big deal.

 

The Internet of iThings: Apple’s iBeacon is already in almost 200 million iPhones and iPads — from forbes.com by Anthony Kosner

Excerpt (emphasis DSC):

Because of iBeacons’ limited range, they are well-suited for transmitting content that is relevant in the immediate proximity.

 

 


 

From DSC:
Along the lines of the above postings…I recently had a meeting whereby the topic of iBeacons came up. It was mentioned that museums will be using this sort of thing; i.e. approaching a piece of art will initiate an explanation of that piece on the museum’s self-guided tour application. 

That idea made me wonder whether such technology could be used in a classroom…and I quickly thought, “Yes!” 

For example, if a student goes to the SW corner of the room, they approach a table. That table has an iBeacon like device on it, which triggers a presentation within a mobile application on the student’s device.  The students reviews the presentation and moves onto the SE corner of the room whereby they approach a different table with another/different iBeacon on it.  That beacon triggers a quiz on the material they just reviewed, and then proceeds to build upon that information.  Etc. Etc.   Physically-based scaffolding along with some serious blended/hybrid learning. It’s like taking the concept of QR codes to the next level. 

Some iBeacon vendors out there include:

Data mining, interaction design, user interface design, and user experience design may never be the same again.

 

Pharrell Williams debuts 24-hour, interactive music video for ‘Happy’ — from theverge.com by Amar Toor; with thanks to Mr. Colton Credelle for this item

 

pharrell

Excerpt:

On Thursday, at the stroke of midnight, pop impresario Pharrell Williams debuted the video for his new single, “Happy.” It’s 24 hours long.

The video, available for streaming on 24hoursofhappy.com, features various dancers lip-synching to Williams’ single throughout the course of a day in Los Angeles. The four-minute, upbeat song is played on loop, with each cycle introducing a new dancer (or dancers) at a different location. Viewers can fast-forward or move backward using a clock interface that hovers over the display, and share specific moments on Twitter or Facebook. The dancers, meanwhile, include both anonymous extras and celebrities like Magic Johnson, Steve Carrell, and of course, Williams himself.

 

Also see:

MusicVideoGoesInteractive-Dec2013

 

 

From DSC:
How might this relate to educationally-related videos?

And for those of you in marketing and retail out there, could be some sharp/beneficial applications for you all here.

 

 

Learning from the Living (Class) Room [Grush & Christian]

CampusTechnology-12-5-13-DSCLivingClassRoom

 

Learning in ‘the Living [Class] Room’
From campustechnology.com by Mary Grush and Daniel Christian
Convergent technologies have the ability to support streams of low-cost, personalized content, both at home and in college.

 
 

A proposal for Apple, Google, IBM, Microsoft, and any other company who wants to own the future living room [Christian]

DanielChristian-A-proposal-to-Apple-MS-Google-IBM-Nov182013

 

 

 

“The main obstacle to an Apple television set has been content. It has mostly failed to convince cable companies to make their programming available through an Apple device. And cable companies have sought to prevent individual networks from signing distribution deals with Apple.”

Apple, closer to its vision for a TV set, wants
ESPN, HBO, Viacom, and others to come along

qz.com by Seward, Chon, & Delaney, 8/22/13

 

From DSC:
I wonder if this is because of the type of content that Apple is asking for. Instead of entertainment-oriented content, what if the content were more focused on engaging, interactive, learning materials? More on educational streams of content (whether we — as individuals — create and contribute that content or whether businesses do)?

Also see:

 

internet of things

 

Excerpt (emphasis DSC):

The communications landscape has historically taken the form of a tumultuous ocean of opportunities. Like rolling waves on a shore, these opportunities are often strong and powerful – yet ebb and flow with time.

Get ready, because the next great wave is upon us. And, like a tropical storm, it is likely to change the landscape around us.

As detailed by analyst Chetan Sharma, this particular wave is the one created by the popularity of over-the-top (OTT) solutions – apps that allow access to entertainment, communication and collaboration over the Internet from smartphones, tablets and laptops, rather than traditional telecommunications methods. Sharma has coined this the mobile “fourth wave” – the first three being voice, messaging (SMS) and data access, respectively – and it is rapidly washing over us.

 

Addendum on 11/25:

 

SmartTVFeatures

 

 

 

 

Jeff Gomez Masterclass: Creating Blockbuster Transmedia Story Worlds & Brands — from nymediacenter.com

Excerpt:

Who Should Attend?

SCREEN PROFESSIONALS
Producers, writers, directors, commissioners, distributors, investors, policy makers from the film, television and online industries

INTERACTIVE MEDIA PROFESSIONALS
Web developers and designers, app and mobile developers, games developers and designers, multiplatform producers, digital media strategists

BRAND + COMMUNICATION PROFESSIONALS
Advertising, marketing and PR professionals and creatives, public relations professionals, social media strategists, branded content producers

PUBLISHING PROFESSIONALS
Publishers, authors, editors, agents, Commissioners

 

From DSC:
Wondering a few things here:

1)  Why aren’t there similar events aimed at educators, professors, teachers, and trainers? At instructional designers and instructional technologists?

2)  Are we preparing our students for these types of opportunities?

3) That same web page also reads:

It is a philosophy of communication and brand extension that creates intense audience loyalty and long-term engagement, enriches the value of creative content, and generates multiple revenue streams.

Hmmm…couldn’t this also apply to higher education/K-12 education/training as well? 

 

 

 

mindsy-November2013

 

From DSC:
Does Mindsy represent a new ingredient of — and/or model for — our future learning ecosystems?

Learning on demand.

 

Addendum from The Economist:

Mindsy’s website hosts more than 5,000 courses provided by vendors, many of whom are specialised in e-learning. Tens of thousands of users pay $29 a month to access as many courses as they would like in that time, a model some have compared to Netflix, a popular online film-rental service. Users pick and choose their courses, says Christian Owens, Mindsy’s founder, with many preferring to watch short modular videos on one topic before moving on to another area. Whereas TED provides lofty academia in easily-digestible formats, Mindsy prefers to focus on the practical. One of the most popular courses explains how to build a website. Swap the ankle boots on our TED Talks commuter for winklepickers, and the flannel shirt for a well-cut suit, and you have the young professional who makes up most of Mindsy’s user base.

 

Xbox, watch TV: inside Microsoft’s audacious plan to take over the living room — from by Nilay Patel
Can the Xbox One finally kickstart the TV revolution?

 

msft lede

 

Excerpt (emphasis DSC):

Taking over your cable box also means the Xbox can overlay your TV signal with interesting information: a voice-activated channel guide, pop-up notifications when you get a Skype call and Xbox Live invites, a new NFL app that shows you real-time fantasy stats. You can even snap the TV window to the side of the screen while you play games. Your nasty cable interface is still there, but it allows the Xbox One to replace the cable box as the primary living-room entertainment device and go from gaming console to major new computing platform.

So the entire Xbox One is designed around what you might call a bold compromise: instead of directly integrating TV, the system hijacks it. Rather than plugging your cable box and Xbox into the TV separately, you first plug the cable box into the Xbox, and then the Xbox into the TV. Your cable box is still there, and still doing all the heavy lifting of providing TV, but now it’s doing it in service of the overall Xbox One experience. Smith describes it as “augmenting” the cable box experience in an effort to eliminate the friction of switching between games, apps, and TV.

 

From DSC:
The battle for the living room continues.  I hope that we can eventually leverage these developments not just for entertainment, but for creating, contributing, sharing, absorbing, and discussing streams of content. The creative possibilities involving transmedia-based storytelling are exciting in this type of environment as well.

 

 

 

 
© 2025 | Daniel Christian