Risepoint Releases Voice of the Online Learner Report — from academicpartnerships.com by Risepoint; via Jeff Selingo on LinkedIn

The Voice of the Online Learner report highlights the journey of online learners, and the vital role education plays in their personal and professional growth and development. This year’s report compiled responses from over 3,400 prospective, current, and recently graduated online learners.

Key findings from this year’s Voice of the Online Learner report include:

  • Decision Factors for Online Students: When evaluating online programs, the key decision for students is cost, with 86% saying it’s extremely or very important. After cost, 84% said accreditation is most important, 75% said program concentrations, followed by 68% of respondents who said it was the time it took to achieve a degree. 38% selected the lowest cost program they evaluated (up from 29% in 2023).
  • Perception of Online Programs: Students see online programs as equally valid or better at meeting their needs than on-campus degree programs. 83% of respondents prefer the flexibility of online programs over hybrid or on-campus options, while 90% feel online programs are comparable to or better than an on-campus degree. 83% (up from 71% last year) want no on campus requirement.
  • Degree ROI: 92% of students who graduated from online degree programs reported tangible benefits to their career, including 44% who received a salary increase.
  • Value of the Degree: Career outcomes continue to be very important for students pursuing their degree.86% felt their degrees were important in achieving their career goals, and 61% of online undergraduates are likely to enroll in additional online degree programs to stay competitive.
  • Importance of Local Programs: Attending a university or college in the state where the student lives and works is also an important decision factor, with 70% enrolled at a higher education institution in the state where they live and/or work. These students say that local proximity creates greater trust, and that they also want to ensure the programs meet local licensing or accreditation requirements, when relevant.
  • Demographics: The average age for online students enrolled in undergraduate programs is 36 years old, while the average age for students enrolled in graduate programs is 38 years old. Of the students enrolled in undergraduate programs, 40% are first-generation college students.
  • Upskilling is lifelong: 86% of graduated and currently enrolled students are likely to do another online program in the future to upskill.
  • Generative AI is a concern: Students want guidance on generative AI, but 75% reported they have received none. 40% of students think it will affect their career positively and 40% believe it will impact them negatively. Nearly half (48%) have used it to help them study.