Savannah College of Art & Design Publishes First College Catalog with AR Capabilities — from by Tommy Palladino
Excerpt:
When it published its 2016-2017 catalog last year, Savannah College of Art and Design (SCAD) became the first college to leverage augmented reality technology for a college catalog.
By hovering their smartphones over the catalog’s pages, prospective students are able to view videos of student creative sessions, play video games designed by students, take tours of residence halls, and more using the SCAD mobile app, which is available from the iOS App Store and Google Play Store.
Powered by Layar augmented reality technology, the catalog contains more than 150 digital assets, 200 micro-interactions, and 85 trackable pages, including the cover.