InDesign FX: How to create a puzzle with InDesign — from blog.lynda.com by Mike Rankin
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Also see:
- How to hook your reader from the very first page — from blog.lynda.com by Lisa Cron
Excerpt:
Think stories are just for entertainment? They’re not. Stories are simulations that allow us to vicariously experience problems we might someday face. Think of them as the world’s first virtual reality—minus the geeky visor. Story was more crucial to our evolution than opposable thumbs. All opposable thumbs did was let us hang on. Story told us what to hang on to.
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The great feeling of enjoyment we get when a story grabs us is nature’s way of making sure we pay attention to the story.