From DSC:
Not that this is anything new…but the business model/strategy that FiftyThree, Inc. is following with their Paper app is very intriguing to me (and caused me to reflect, again, on the changing business models within higher ed)
- People can obtain the basic app for free
To get an idea of the basic interface & functionality.
.
- Additional functionality costs $
People can purchase additional tools from the in-app store: such as Sketch, Write, Outline, and Color.
As I was reflecting on this business model, I wondered…will this be a part of our future educational marketplaces/exchanges?
Lynda.com (and many others as well I suppose) already does something similar to this by providing prospective students with a few modules — for free — but then requires a subscription for accessing the rest of the content/modules.
So…what if a student could bop into a “class” to get a feel for what the content was like — and perhaps the instructor/professor as well — before they ante up for additional information/learning opportunities/content?
Hey Daniel, you asked a very interesting question here. I wrote my blog post today to answer your question. A Freemium Education Model
Great site, I enjoy your work!
Thanks Crudbasher — for the comment, the encouraging feedback, and the article. I’ll go check it out!
Daniel
[…] Christian is a blogger and education thinker on my list of great people to listen to. He recently wrote a short post where he wondered if the freemium business model will come to higher […]
I just read this article which talks about a new startup called New Charter. They have a freemium model! http://chronicle.com/article/No-Financial-Aid-No-Problem/131329
Thanks Crudbasher for the resource/link!
Daniel
Also saw this one…
http://www.americanprogress.org/issues/2012/03/higher_ed_business_models.html
Excerpt:
Also relevant: