BII REPORT: Here’s why the “second screen” industry is set to explode — BusinessInsider.com
Excerpt:
Here’s why the second screen industry will ultimately succeed:
- Usage is growing rapidly
- And mass acceptance isn’t even necessary
- Second screen isn’t really a new activity
- Second screen apps and sites are bridges
From DSC:
As this article alludes to, I wouldn’t rule the living room out in terms of where interactive, multimedia-based, educationally-related, second screen-based applications will turn up (apps backed up by data mining, AI, and opportunities for social learning). This area is poised for some serious growth.