Virtual reality shines light on illiteracy at World Economic Forum — from by John Gaudiosi


A trio of virtual reality experiences, Project Literacy: A Life Unseen, debuted at the World Economic Forum in Davos-Klosters, Switzerland, today.

Each virtual reality scenario is a frozen moment in the life of an illiterate person. They explore the global nature of illiteracy and its correlation with gender inequality and malnutrition. According to UNESCO, these two global challenges incur economic costs estimated at $3.5 trillion and $12 trillion, respectively.

“As others have aptly called it, virtual reality is the ultimate empathy machine,” Shamlin says. “Nothing else gives you the same sense of immersion and presence. The international struggle to fight illiteracy has raged on for a long time and we were asked to bring fresh perspective. Now, with the advent of this technology, we can bring a renewed and more intimate awareness of how people struggle with illiteracy.”