Augmented reality: A great story triggers the mind — from arjenvanberkum.nl by Arjen van Berkum

Excerpts:

Augmented reality brings learning to life. Augmented reality enriches a live view of a real-life environment – the so called reality – with computer-generated input, that can consist out of sound, graphics, text, video, and GPS information. In other words, AR provides us with an enhanced view of the real world.

As Gaia Dempsey, Managing Director of DAQRI International, explains, “80% of the information that the brain takes is visual. So by providing information in a visual medium that also has the spatial nature of augmented reality, you’re giving the brain a very intuitive way of accessing knowledge.”