How Netflix innovates and wins — from Forbes.com by Chunka Mui
Excerpt (emphasis DSC):
Netflix illustrates a design principle that any company aspiring to succeed at disruptive innovation must adopt. It has four parts:
- Think Big
- Start Small
- Fail Quickly
- Scale Fast
…
Hastings pursued his big idea, streaming video, even though it would render obsolete his wonderfully successful, highly tuned, mail-based system for distributing DVDs.