+ Percent Mobile = QR Squared — from Paul Simbeck-Hampson

Excerpt (emphasis DSC):

In my recent Webinar on Mobile Tagging I spoke of a QR code management platform called In this post I’d like to highlight some of reasons why I consider this platform shines above the rest.


Webinar: QR Codes, mTagging and Learning


A somewhat related addendum:

Cookery goes interactive on BBC One
BBC One’s new cookery series – The Good Cook is to be the UK’s first-ever cookery programme to use “Quick Response” codes. Audiences with QR-enabled phones will be able to use this interactive technology to link directly to the recipes and ingredients featured in the programme via the BBC Food mobile website.

Available while watching the series live on TV, BBC iPlayer and from the website the audience can get the full details for each recipe and a list of ingredients by simply scanning the QR codes on the screen onto their mobile smart phone.