The next phase of UX: Designing chatbot personalities — from by
When the conversation is the interface, experience design is all about crafting the right words.


You may have heard that “conversational interfaces” are the new hotness in digital product design. Why open and close a bunch of apps on your phone to get stuff done when you can invoke a text-message-like window and just say what you want done to a chatbot? Well, here’s one reason: what if the bot is annoying or tedious to talk to? In conversational UIs, personality is the new UX.



Five ways businesses need to rethink UX in 2016 — from by Chloe Green
How can businesses keep pace with customer expectations of their online experiences? Digital technologies are evolving fast, and with them user experience expectations.


In today’s technology-driven world, the task of keeping customers happy is a constantly moving target. Not least because customer expectations of their digital interactions with a business are continually evolving.
Therefore, keeping pace with the changing expectations that customers have of their online user experience (UX), has never been more important.
Yet even digitally savvy organisations may not yet be prepared to make the necessary UX improvements to ensure they are meeting changing customer expectations in 2016. So, what are the five considerations that must be made to enable businesses to keep pace with customer expectations of their online experiences?

“Once the things in the IoT are connected and given a voice, they become more than just ‘things.’ They become part of a living experience shaped by interactions among people, places, and objects, among product, nature, and life,” said Olivier Ribet, VP of High Tech for Dassault Systemes. “They become contributors to what beckons just beyond the IoT: the Internet of Experiences. Earning a piece of the Internet of Experiences requires a higher level of strategic thinking-or Experience Thinking-but the returns promise to be higher as well.”



How the Internet of Things changes traditional design and user experience — from huffingtonpost by Phil Simon


Make no mistake: Design is no longer an afterthought at progressive organizations. Companies are hiring highly paid user-experience experts en masse–a trend that will only intensify as the Internet of Things (IoT) arrives.




Web design trends: 6 designs to end 2015 — from






Be careful about these 6 web design trends in 2016 — from
Are Hamburger Menus, Parallax Scrolling and Complex Typography a help or a hindrance?


Trends in web design, like fashion trends, come and go. Sometimes trends are dictated by necessity (like responsive design). Other trends are industry shifts, such as the change from skeuomorphism to flat design.

The decision to follow a trend must depend on the needs of your users and your business. The decision should never be based solely on “it’s what the cool sites are doing”. Fads fade. A site built only on trends quickly becomes out of date.

With that in mind, let’s look at the design trends that you might want to think twice about using.




Top web design trends for 2016 — from
We round up the hottest web design trends set to dominate 2016.


Just like any other field of design, web design trends come and go with the passing of time. Unlike many other fields, however, web design has a relentless driver to change: technology. Because the basis of the platform is ever changing, some of the trends in design for the web are as a result of improvements to what’s possible as much as a reflection on changing taste.

2015 has been an interesting year in terms of web design. The visual landscape for web designers has remained largely as it was in 2014, with only a refinement of the minimalist approach that has become popular over the past few years. Underneath the aesthetic treatment of pages, however, the web has been quietly progressing.




  • The Most Important Design Jobs Of The Future — from
    Designers at Google, Microsoft, Autodesk, Ideo, Artefact, Teague, Lunar, Huge, New Deal, and fuseproject predict 18 new design jobs.
    Here are 18 of the most important design jobs of the future, as identified by the men and women who will no doubt do much of the hiring. Most looked three to five years out, but some peered farther into the future (see: organ designer).
  • 10 reasons to get excited about design in 2016 — from
    It’s become more and more apparent that the number of screens with which designs must interact as well as the number of users is only going to grow. What’s more, the growth seems to be exponential. Equally compelling is the number of intersecting technologies for which a designer must prepare.Simply put, the challenges have never been greater, nor the solutions more complex.With such adversity comes inevitable excitement. To further enumerate the trends and techniques that are just starting to inspire widespread awe, we present to you this decennial diatribe: the top 10 reasons it’s going to be exciting to be a designer in 2016.