What the Kindle textbook rental program portends for higher education — from xplana.com by Rob Reynolds


Almost as soon as the press release hit the Internet yesterday, I began fielding questions about Amazon’s new Kindle textbook rental program. What does this mean for publishers? How will this affect textbook prices? What impact will it have on institutions and their students?

While the general answer to all of these questions is “We don’t know yet,” there are a number of projections I think we can make based on current market trends. Before launching into those projections, however, let’s take a quick look at what the Kindle textbook rental program actually offers.