Megatrends | September 25, 2022 — by Michael Moe, Tim Juang, Owen Ritz, & Kit Royce

“The trend is your friend.” – Martin Zweig

“Follow the trend lines, not the headlines.” – Bill Clinton

“In order to be irreplaceable, one must always be different.” – Coco Chanel

“I don’t set the trends. I just find out what they are and exploit them.” – Dick Clark

Megatrends are powerful technological, economic, and social forces that develop from a groundswell (early adoption), move into the mainstream (mass market), and disrupt the status quo (mature market), driving change, productivity, and ultimately growth opportunities for companies, industries, and entire economies.


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The metaverse is not a vertical trend; it’s a horizontal trend that will impact sectors ranging from healthcare, education, socialization, entertainment, commerce, and more.