Yesterday it was announced that Apture is teaming up with Scribd to radically change the way people read books, documents and print media online.

Starting today, Apture Highlights will be integrated across Scribd.com, the largest online social reading and publishing site in the world. This will empower readers to explore multimedia about what they are reading by simply highlighting text – creating a new kind of enhanced multi-media reading experience in documents, made possible by Scribd’s unique  HTML5 technology.